Assistant Marketing Manager 23N25

The Assistant Marketing Manager will play a pivotal role in supporting and driving the marketing department's initiatives. This position involves working directly under the Marketing Manager to contribute to the development and execution of marketing strategies that align with the company’s goals. The ideal candidate is a motivated, detail-oriented professional with a strong understanding of branding and market analysis. You will be responsible for managing day-to-day activities, coordinating marketing projects, and ensuring that campaigns are effectively executed and evaluated. Additionally, you will collaborate across various departments to enhance brand presence, performance, and engagement. This is an excellent opportunity for someone looking to further their career in a dynamic and fast-paced environment.

Responsibilities

• Assist in the development and execution of marketing strategies and campaigns.
• Coordinate and oversee the timely production of marketing collateral and materials.
• Collaborate with sales team to ensure marketing objectives align with sales goals.
• Monitor and report on the effectiveness of marketing strategies and campaigns.
• Evaluate market trends and competitor activities to identify marketing opportunities.
• Support digital marketing efforts through content creation and optimization tasks.
• Manage social media platforms to enhance audience engagement and brand visibility.
• Organize and participate in promotional events and trade shows to increase brand awareness.
• Coordinate with external agencies to execute advertising projects and partnership campaigns.
• Compile and analyze performance metrics to inform future marketing strategies.
• Handle budget tracking and reporting for all marketing-related expenses.
• Liaise with product development and design teams to ensure cohesive branding.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field required.
• Minimum of 3 years of experience in a marketing role is preferred.
• Proficient understanding of market research techniques and data analysis.
• Strong knowledge of digital marketing tactics and social media platforms.
• Excellent communication and organizational skills with high attention to detail.
• Ability to manage multiple projects simultaneously and meet tight deadlines.
• Experience with marketing software tools and content management systems.