Marketing Associate (225-701)

The Marketing Associate plays a pivotal role in the development and execution of effective marketing strategies across various platforms and channels. This position is ideal for a creative and motivated individual who is eager to learn and grow within the marketing field. As a Marketing Associate, you will collaborate with different teams to support marketing projects, contribute to brand growth, and enhance customer engagement. You will work in a dynamic and fast-paced environment, often handling multiple projects simultaneously. The successful candidate will demonstrate strong organizational skills, attention to detail, and the capacity to thrive under deadlines.

Responsibilities

• Assist in the development and implementation of marketing strategies and campaigns.
• Create, update, and maintain marketing materials and collateral for sales support.
• Coordinate with team members and external partners to execute marketing initiatives.
• Analyze market trends and data to identify new marketing opportunities.
• Conduct research for targeted marketing campaigns to understand consumer needs and preferences.
• Assist in managing social media accounts, including content creation and community engagement.
• Work with the design team to create visual content for promotional purposes.
• Prepare reports on campaign performance and provide actionable insights.
• Support event planning and execution, including trade shows and promotional events.
• Maintain the marketing database and manage the distribution of promotional materials.
• Monitor competitors’ marketing activities and provide benchmark analysis.
• Actively participate in brainstorming sessions and contribute innovative marketing ideas.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Strong written and verbal communication skills with attention to detail.
• Ability to manage multiple projects and meet tight deadlines effectively.
• Proficiency in MS Office Suite, particularly Excel, Word, and PowerPoint.
• Experience with social media platforms like Facebook, Twitter, and Instagram.
• Knowledge of SEO and email marketing best practices is highly desirable.
• Self-motivated with a keen interest in staying updated with marketing trends.