Digital Marketing Executive Jeedimetla

Job Role: Digital Marketing Executive

Job Description

• Plan, execute, and optimize digital marketing campaigns to increase brand awareness, lead generation, and sales.
• Monitor campaign performance and implement strategies to improve ROI.
• Conduct keyword research and implement SEO strategies.
• Optimize website content, meta tags, and other on-page SEO elements.
• Improve website visibility and search engine rankings.
• Manage SEM/PPC campaigns, including Google Ads.
• Monitor advertising budgets, bids, conversions, and campaign performance.
• Create, schedule, and manage engaging social media content.
• Manage company profiles on Facebook, Instagram, LinkedIn, and X.
• Respond to customer comments, messages, and social media interactions.
• Develop blogs, articles, email newsletters, website content, and other marketing materials.
• Coordinate with designers and content creators to develop digital content.
• Design and execute email marketing campaigns.
• Segment target audiences and analyze email campaign performance.
• Track website traffic and user behavior using Google Analytics and other analytics tools.
• Prepare performance reports covering traffic, leads, conversions, CTR, and ROI.
• Analyze campaign data and recommend improvements.
• Develop strategies to attract, engage, and convert potential customers.
• Optimize landing pages and lead capture forms to improve conversions.
• Update and maintain website content regularly.
• Ensure the website is user-friendly, mobile-responsive, and performance-optimized.
• Conduct market research and analyze industry trends.
• Monitor competitor activities and identify new digital marketing opportunities.
• Maintain consistent brand messaging across all digital channels.
• Support online reputation management and brand-building activities.
• Collaborate with Sales, Design, Content, and Product teams.
• Coordinate with external agencies and vendors whenever required.
  
  

• Campaign planning and execution
• Campaign optimization
• ROI monitoring
  
  

• Keyword research
• On-page SEO
• Website ranking improvement
• Google Ads / PPC
• Budget and bid management
  
  

• Content creation and scheduling
• Facebook, Instagram, LinkedIn, and X management
• Audience engagement
  
  

• Blogs and articles
• Website content
• Email newsletters
• Email campaign management
  
  

• Google Analytics
• Website traffic analysis
• Lead and conversion tracking
• CTR and ROI reporting
  
  

• Lead generation strategies
• Landing page optimization
• Lead capture forms
• Website content management
  
  

• Competitor research
• Market trend analysis
• Brand messaging
• Online reputation management
  
  

• Coordination with sales, design, content, and product teams
• External agency and vendor coordination