Tech Lead Consumer Engagement

Be part of something bigger. Decode the future.

At Electrolux, as a leading global appliance company, we strive every day to shape living for the better for our consumers, our people and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living.

Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute, and grow together.

All about the role:

As a Tech Lead at Electrolux, you will play a crucial role in driving our global Mar Tech strategy forward. With a focus on consumer data, personalization, and omnichannel activation, you’ll help us unlock the full potential of platforms such as Qualtrics, BlueConic, Iterable, SAP Customer Data Cloud (CDC), and Dynamic Yield. You will work closely with cross-functional teams - from engineering and product to data and CX teams - ensuring scalable, future-ready solutions that enhance both consumer and business outcomes.

“Great innovation happens when complexity is tamed, and possibilities are unleashed.”

That’s what we firmly believe!

Join our team at Electrolux, where we lead Digital Transformation efforts. We specialize in developing centralized solutions to enhance inter-system communications, integrate third-party platforms, and establish ourselves as the Master Data within Electrolux. Our focus is on delivering high-performance and scalable solutions that consistently achieve top-quality results on a global scale. Currently operating in Europe and North America, we are expanding our footprint to all regions worldwide.

About the CDI Experience Organization:

The Consumer Direct Interaction Experience Organization is a Digital Product Organization responsible for delivering tech solutions to our end-users and consumers across both pre-purchase and post-purchase journeys. We are organized in 15+ digital product areas, providing solutions ranging from Contact Center, E-commerce, Marketing, and Identity to AI. You will play a key role in ensuring the right sizing, right skillset, and core competency across these product areas.

What you’ll do:

• Own the end-to-end architectural design of key MarTech platforms including BlueConic (CDP), Iterable (Marketing Automation), SAP CDC (Identity & Consent Management), Dynamic Yield (Personalization) and Qualtrics (Experience Management)
• Define scalable, secure, and reusable architecture patterns for consumer data, audience activation, personalization and experience measurement
• Engage in hands-on coding and configuration up to 70% of the time
• Lead architectural reviews and guide development teams through implementation, ensuring performance, maintainability, and compliance.
• Contribute to the global MarTech roadmap, promoting reuse, simplification, and innovation
  
  

• Bachelor’s or Master’s degree in Computer Science, Engineering, or related field.
• Ideal candidates have overall 8+ years of overall experience and 5+ years proven experience as Tech Lead or Solution Architect
• Hands-on experience with CDPs, CX, Marketing Automation, Identity and Web Personalization platforms within the MarTech ecosystem
• Extensive knowledge and understanding of consumer data, identity management, personalization concepts and omnichannel orchestration
• Strong understanding of cloud technologies (preferably Azure) and API integrations.
• Familiarity with data privacy regulations (GDPR, CCPA) and consent management solutions.
• Excellent communication skills with the ability to influence and collaborate effectively across diverse teams and stakeholders.
• Experience in Agile development environments and working in distributed/global teams.
• Comprehensive understanding of how MarTech solutions are deployed end-to-end - from initial requirements and architecture design, through implementation, integration, and ongoing optimization
• This is an Individual Contributor role that involves owning responsibilities directly while also mentoring and guiding team members
  
  

• This is a full-time position, based in Bangalore, India.
  
  

• Flexible work hours/hybrid work environment
• Discounts on our award-winning Electrolux products and services
• Family-friendly benefits
• Extensive learning opportunities and flexible career path.