Field Marketing executive 02J26

As a Field Marketing Executive, you will be a dynamic and strategic contributor to the marketing and sales teams, responsible for planning and executing a variety of in-market marketing activities. Your role will involve collaborating with internal teams, external vendors, and partners to drive brand awareness and engagement at a local level. By leveraging your analytical skills and creativity, you will generate leads, grow brand recognition, and support the overall marketing goals of the company. This position is perfect for a creative individual with strong project management skills and a passion for nurturing relationships and driving business growth. Your efforts will play a pivotal role in ensuring the company’s message is effectively communicated to the target audience through various events, promotions, and partnerships.

Responsibilities

• Develop and execute localized marketing plans to drive brand presence and engagement.
• Collaborate closely with the sales and digital marketing teams to align strategies and objectives.
• Organize and manage events, promotions, and campaigns to increase community outreach.
• Act as a brand ambassador, ensuring consistency and adherence to brand standards in the field.
• Coordinate with external vendors and partners to optimize campaign execution and results.
• Analyze market trends and consumer behavior to refine marketing strategies accordingly.
• Monitor and report on the effectiveness of field marketing initiatives and adjust tactics as needed.
• Identify new opportunities and partnerships to enhance brand visibility in various markets.
• Manage budgets for field marketing activities to ensure cost-effectiveness and value for investment.
• Communicate effectively with stakeholders to provide updates on campaign progress and outcomes.
• Gather and analyze feedback from customers to enhance future marketing tactics and strategies.
• Stay up-to-date with industry trends and innovations to plan competitive marketing activities.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field required.
• Proven experience in field marketing, sales, or similar roles is essential.
• Strong analytical skills with the ability to interpret data and trends for decision-making.
• Excellent communication and interpersonal skills to collaborate effectively with teams.
• Ability to manage multiple projects simultaneously and prioritize tasks efficiently.
• Proficiency in using marketing technology tools and software for effective campaign management.
• Willingness to travel frequently and work flexible hours, including weekends or evenings.