Digital Marketing Associate (225-923)

As a Digital Marketing Associate, you will be an integral part of our marketing team, responsible for executing digital marketing campaigns and driving engagement across various online platforms. You will work closely with senior marketing professionals to implement strategies aimed at increasing brand awareness and customer acquisition. This role requires a combination of creativity, digital know-how, and analytical skills to optimize our online presence and maximize campaign effectiveness. If you are passionate about digital marketing and eager to learn and grow in a dynamic environment, this position offers an excellent opportunity to gain hands-on experience and contribute meaningfully to our marketing efforts.

Responsibilities

• Develop and execute digital marketing campaigns across multiple online platforms.
• Monitor and analyze the performance of marketing campaigns and strategies.
• Collaborate with designers and content creators to produce digital marketing materials.
• Conduct research on industry trends and innovations in digital marketing strategies.
• Manage social media accounts to increase engagement and brand visibility.
• Assist in the creation and optimization of website content for SEO purposes.
• Track and report on key metrics, offering insights for improving campaign performance.
• Create and manage email marketing campaigns targeting various audience segments.
• Support the senior marketing team in developing comprehensive marketing strategies.
• Utilize analytics tools to report on digital marketing performance and ROI.
• Help coordinate online events and promotions to boost customer interaction.
• Stay up-to-date with digital marketing best practices and emerging technologies.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field preferred.
• Proven experience in a digital marketing role or internship is essential.
• Familiarity with SEO, PPC, and social media marketing strategies.
• Excellent written and verbal communication skills are required.
• Ability to work collaboratively within a team-oriented environment.
• Strong analytical skills and proficiency in using digital analytics tools.
• Keen interest in digital marketing trends and industry best practices.