Social Media Executive 09J26

As a Social Media Executive, you will play a critical role in enhancing our company's online presence and brand image. You will be responsible for managing our social media platforms, developing content, and fostering engagement with our audience. This role requires a creative and strategic thinker who can craft compelling content and execute campaigns that align with our business objectives. You must be updated with the latest social media trends and tools, and be ready to implement innovative ideas to drive interest and interaction. In this dynamic position, collaboration with cross-functional teams such as marketing, sales, and customer service will be paramount to ensure a seamless brand message across all platforms.

Responsibilities

• Develop and implement social media strategy to align with business goals and objectives.
• Create engaging, informative, and on-brand content for various social media platforms.
• Monitor and respond to comments, questions, and interactions in a timely manner.
• Collaborate with marketing and design teams to create compelling social media campaigns.
• Analyze, report, and act upon social media performance metrics and user feedback.
• Stay informed about latest social media best practices, platforms, and innovations.
• Manage and oversee social media accounts, ensuring cohesive branding across all channels.
• Identify and engage with industry influencers and potential brand advocates.
• Conduct audience and competitor research to inform content and strategy decisions.
• Ensure consistent and effective communication of brand values and messaging.
• Organize and execute social media events, live interactions, and contests to boost engagement.
• Develop and maintain a content calendar to coordinate posts and campaigns across platforms.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field preferred.
• Proven experience as a Social Media Executive or similar role in a business setting.
• Strong understanding of current social media platforms and trends.
• Excellent written and verbal communication skills for brand messaging.
• Proficiency in social media management tools and analytics platforms is essential.
• Creative thinker with the ability to propose and implement innovative content ideas.
• Ability to multitask, prioritize tasks, and manage time effectively in a fast-paced environment.
• Experience in graphic design or video editing tools is a plus.
• Proven ability to work collaboratively within a team and across departments.