CRM Executive (225-918)

A CRM Executive plays a crucial role in managing a company's relationships and interactions with both potential and existing customers. This position is primarily focused on utilizing customer data to improve the overall experience and drive customer retention. The CRM Executive will employ strategic methodologies to enhance customer engagement and satisfaction, working closely with sales, marketing, and customer service departments. This role is pivotal for forming long-lasting relationships with customers and for shaping strategic plans that promote loyalty and positive business outcomes. The successful candidate will be analytical, detail-oriented, and proactive in the development and implementation of customer management strategies.

Responsibilities

• Monitor and analyze customer data to enhance satisfaction and retention strategies.
• Develop and implement customer relationship management processes and procedures.
• Collaborate with marketing teams to create targeted marketing campaigns.
• Utilize CRM software to maintain accurate and up-to-date customer information.
• Identify trends and patterns in customer behavior and feedback.
• Conduct regular reviews of CRM systems and suggest improvements.
• Train and support staff on CRM best practices and technologies.
• Ensure CRM strategies align with broader company objectives and goals.
• Measure the effectiveness of CRM activities and report findings to management.
• Coordinate with sales teams to optimize customer journey and touchpoints.
• Facilitate seamless communication across departments regarding customer insights.
• Address customer inquiries and resolve issues promptly and professionally.

Requirements

• Bachelor’s degree in Business, Marketing, or a related field is preferred.
• Minimum of 2 years experience working in CRM or relevant fields.
• Proficiency with CRM platforms and strong technical skills.
• Exceptional communication and interpersonal skills are required.
• Strong analytical and problem-solving abilities are essential for this role.
• Experience in data analysis and using insights to improve customer strategies.
• Ability to multitask and manage multiple priorities effectively.