Social Media Executive 08D25

A Social Media Executive plays a pivotal role in driving brand awareness and engagement across various social media platforms. This position requires a creative and organized individual who can effectively strategize, execute, and analyze social media campaigns. As a Social Media Executive, you will be responsible for the day-to-day management of social media channels, creating compelling content, and engaging with the online community to boost brand loyalty and recognition. Your ability to track trends, analyze metrics, and stay ahead of the competition will be crucial. The role demands collaboration with marketing teams, content creators, and designers to enhance online presence and ensure consistency in brand voice. This opportunity not only allows you to showcase your creative skills but also engage with a diverse audience, shaping the digital footprint of the company.

Responsibilities

• Develop, implement, and manage social media strategies across multiple platforms.
• Create engaging and relevant content tailored to the target audience's interests.
• Collaborate with marketing teams to align social media content with brand objectives.
• Monitor and engage with followers on all social media channels in a timely manner.
• Analyze social media metrics to gauge the success of campaigns and strategies.
• Stay updated on the latest social media trends and apply knowledge to daily activities.
• Coordinate with internal teams to manage social media advertising campaigns effectively.
• Respond to social media inquiries and comments, providing accurate information where necessary.
• Implement a content calendar to ensure regular posting and consistency in messaging.
• Identify and engage with influencers and key stakeholders for collaborations.
• Generate weekly and monthly reports on social media performance and insights.
• Develop strategies to increase followers and engagement on all social media platforms.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field is required.
• Proven experience in managing and growing social media channels for a brand.
• Excellent understanding of social media analytics and metrics evaluation.
• Strong communication skills with a creative mindset for content creation.
• Ability to work independently and as a part of a collaborative team environment.
• Proficient in social media management tools such as Hootsuite or Buffer.
• Experience with social media advertising and budget management is an advantage.