At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.
Since its inception in 1969 in Limoges, France, and as part of the LVMH Group since 1997, Sephora has been disrupting the prestige beauty retail industry. Today, Sephora continues to break with convention to drive its mission: champion a world of inspiration and inclusion where everyone can celebrate their beauty.
With 56,000 employees in 35 countries, we connect customers and beauty brands within the world’s most passionate beauty community. With a curation of nearly 500 brands, and our own label, Sephora Collection, we offer the most unique and diverse range of products: fragrances, makeup, hair care, skincare... and much more.
Position Purpose
The Visual Merchandising Specialist executes visual merchandising concepts across stores and retail events to support brand consistency and commercial performance. This role translates creative briefs and product strategies into clear visual guidelines, displays, and in store executions. Working closely with retail, agencies and store teams, the position ensures high quality implementation, continuous optimization, and measurable impact on client experience and sell through.
You will excel and enjoy this position if you are ready to actively handle the following missions:
Permanent Merchandising
Partner with Product Specialists and Global teams (when applicable) to develop merchandising concepts and fixture designs that meet Middle East consumer needs while accommodating various store formats and configurations.
Coordinate with suppliers on fixture design, technical drawings, production, and installation, ensuring excellence in execution and cost efficiency.
Develop and maintain planograms that optimize product visibility, customer flow, franchise share of business, and storytelling through category segmentation, routines, and color coding.
Manage fixture and pricing updates for all seasonal launches and assortment changes, ensuring timely implementation across stores.
Conduct regular store visits to assess merchandising standards, monitor display effectiveness, and identify opportunities for enhancement.
Oversee the maintenance and upkeep of permanent fixtures, including supplier coordination and grid ordering.
Support store openings, renovations, relocations, and closures through effective management of brand movements and merchandising installations.
Non-permanent Merchandising
Partner with Product Specialists to forecast grid requirements for new launches, campaigns, and core assortment needs.
Lead the end-to-end execution of retail activations and temporary merchandising initiatives.
Align with Product Specialists on activation objectives, key product messages, consumer benefits, routines, and storytelling.
Develop activation concepts and designs in line with global brand guidelines while adapting to local market insights and consumer preferences.
Brief and manage suppliers to ensure high-quality implementation, timely delivery, and budget optimization.
Collaborate with Retail teams and in-store experts to gather insights, evaluate activation performance, and identify best practices for future initiatives.
Prepare and communicate launch updates, merchandising guidelines, pricing updates, and activation toolkits to stores in both English and Arabic.
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