We are looking for a passionate and detail-oriented Visual Merchandising Executive to join our Middle East team in Dubai on a temporary/ project basis. This role is pivotal in delivering world-class visual merchandising execution across our retail network, ensuring brand consistency, commercial excellence and an elevated consumer journey in-store.
You will work closely with Brand, Retail and regional teams to bring global guidelines to life through localized, high-impact visual solutions.
Key Responsibilities
Visual Merchandising & Execution
Develop layout and promotional VM guidelines in line with Brand direction and cascade to Retail Partners and Field Teams.
Ensure excellence in execution through VM checklists, regular store visits, and timely feedback.
Support key door openings, new store and counter launches in coordination with Store Development and external stakeholders.
Lead VM training sessions to coach and develop Retail Partners and store teams.
Maintain strong alignment with Brand Marketing Calendars and VM briefs.
Adapt global assets, prepare simulations, and seek Brand approvals prior to execution.
Manage planograms, adapting for different store concepts and local requirements.
Act as the main point of contact for all VM-related topics for stores and Retail Partners.
Windows, Graphics & In-store Experience
Deliver impactful window displays, graphics, layouts, interior signage, and localized VM adaptations.
Manage screen content (CMS coordination, troubleshooting, and content updates).
Prepare print briefs including cropping, supplier bidding, proofing, installation planning, and quality control.
Reporting, Budget & Operations
Analyze sales and merchandising reports to drive continuous improvement.
Manage VM OPEX budget, tendering, accruals, and financial reporting in collaboration with Finance.
Maintain VM status reports, RAG reports, and weekly updates to Brand and Retail teams.
Track, audit, and manage VM collateral, tools, visuals, screens, and warehouse inventory.
Oversee ordering of loose furniture and store design hardware.
Handle VM administration including POs, permits, licenses, and partner coordination.
Prepare qualitative reports with images for local and EMEA stakeholders.
Qualifications
Key Requirements
Proven experience as a Visual Merchandiser, ideally within the cosmetics or beauty industry
Strong Middle East regional experience
Hands-on experience in:
Consumer journey design
Windows, graphics, layouts & interior signage
VM localization
Store openings & retail environments
Strong understanding of current VM trends and best practices
Ability to interpret design drawings and apply design awareness to VM execution
Experience analyzing sales and merchandising reports
Budget management and tendering experience
Strong organizational skills with exceptional attention to detail
Excellent communication and stakeholder management skills
Technical Skills
MS Office (Excel, PowerPoint, Word)
Adobe Illustrator, Photoshop, or similar visual tools
Why Join ELC?
At The Estée Lauder Companies, you will be part of a dynamic, creative, and collaborative environment where innovation, craftsmanship, and brand storytelling come together. This is a unique opportunity to shape premium beauty experiences across one of the most exciting retail regions in the world.
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