Video Content Creator (225-1014)

A Video Content Creator is responsible for planning, creating, editing, and publishing engaging video content tailored to specific audience demographics and platform requirements. This role involves conceptualizing unique and captivating video concepts that align with brand objectives while also demonstrating a deep understanding of current video trends, technological tools, and social media best practices. A successful Video Content Creator will possess a blend of creativity, technical skills, and strategic thinking, enabling them to produce videos that not only entertain but also inform and engage target audiences. Additionally, the candidate should be adept at analyzing audience feedback and performance metrics to refine and optimize future content. Whether working independently or as part of a team, the Video Content Creator must ensure that all content produced maintains consistency in visual style, storytelling, and messaging in alignment with the brand’s identity.

Responsibilities

• Develop and produce creative video content ideas that align with brand strategies.
• Plan and storyboard video shoots, managing all facets from concept to execution.
• Capture professional-grade video footage and ensure high-quality audio and visual output.
• Edit video content using industry-standard software to create polished final products.
• Collaborate with marketing and design teams to align video content with campaigns.
• Optimize video content for various platforms, including YouTube, Instagram, and TikTok.
• Research and implement emerging video trends to keep content fresh and relevant.
• Ensure all video content adheres to brand guidelines and maintains visual consistency.
• Analyze performance metrics to evaluate content effectiveness and inform future projects.
• Manage multiple video projects simultaneously, meeting deadlines and budget constraints.
• Engage with the audience through video comments and social media platform interactions.
• Maintain an organized library of video assets and raw footage for future use.

Requirements

• Bachelor’s degree in Film, Media Production, Marketing, or related field preferred.
• Proven experience as a Video Content Creator or similar digital content role is required.
• Strong portfolio showcasing creative storytelling and high-quality video production skills.
• Proficient in video editing software including Adobe Premiere, Final Cut Pro, or similar.
• Excellent communication skills and ability to collaborate with cross-functional teams.
• In-depth understanding of social media platforms and video distribution best practices.
• Ability to manage and prioritize multiple projects, maintaining efficiency under tight deadlines.
• Willingness to stay updated on video content trends and continuously improve technical skills.