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Job Description

About The Wella Company

Together, WE enable individuals to look, feel, and be their true selves.

Wella Company is one of the world’s leading beauty companies, comprised of a family of iconic brands such as Wella Professionals, Clairol, OPI, Nioxin and ghd. With 6,000 employees globally, presence in over 100 countries, Wella Company and its brands enable consumers to look, feel, and be their true selves. As innovators in the hair and nail industry, Wella Company empowers its people to delight consumers, inspire beauty professionals, engage communities, and deliver sustainable growth to its stakeholders.

For additional information about the Wella Company please visit www.wellacompany.com .

THE ROLE & OPPORTUNITY:

Develop and execute a comprehensive 5P strategy for Retail Hair categories, aligning with brand vision to meet top and bottom-line targets. Act as a crucial link between Marketing and Sales, fostering synergies across functions and geographies for on-ground executions within budgets and brand vision.

Key Responsibilities:

  • Integrated Functionality:


Central point for core functions (Sales, Brand Marketing, and Demand/Supply Planning) to ensure brand vision and financial KPIs realization on the ground.

Develop channel-specific strategies with a sell-out mindset.

  • Trade Strategy and Business Acumen:


Define a robust 5P strategy and facilitate achievement of financial KPIs.

Create a localized trade sell toolkit, aligning initiatives with a retailer mindset.

Familiarity with brand financials for key markets.

Support Brand Marketing teams in S&OP from a trade perspective.

  • Budget Oversight:


Act as Budget Owner for A&CP & TI, managing BTL elements for categories across markets.

  • Market Insight and IMS Management:


Understand monthly IMS, collaborate with Sales teams for target-driven plans.

Monitor and implement perfect store principles.

  • Strategic Activation:


Leverage key account and channel insights for trade strategies and activation plans.

Oversee day-to-day management of trade element executions across EMEA FDM markets.

  • Operational Excellence:


Ensure 100% on-time delivery of trade elements, adhering to commercial readiness timelines.

Conduct forecasting for base, promotions, and initiatives.

Monitor promotional performance and adjust forecasts aligned with strategy and competition.

  • Market Understanding:


Understand market and channel landscape for each country, using data insights and trade calendars.

Promotional Activities:

Develop and execute promotions, collaborating closely with the field teams.


Job Details

Role Level: Entry-Level Work Type: Full-Time
Country: United Arab Emirates City: Dubai
Company Website: https://www.wellacompany.com Job Function: Sales
Company Industry/
Sector:
Personal Care Product Manufacturing

What We Offer


About the Company

Wella Company is an innovative global beauty leader with a portfolio of iconic hair, nails and beauty tech brands for industry professionals and consumers, including Wella Professionals, OPI, ghd, Briogeo, Nioxin, Sebastian Professional, and Clairol. Our compelling vision to enable individuals to look, feel, and be their true selves is built on our 140+ year history of creating legendary beauty. Our brand portfolio reflects this spirit: professionally credentialed and many, founder created. Our fusion of science, technology, and artistry produces performance-led products, often further distinguished by patented technology. Professional hair and nail industry artists and beauty-loving consumers are at the heart of everything we do. In just four years, we have transformed our business and brand portfolio. We are the #1 Salon Color Brand in the World with Wella Professionals and #1 Salon Nail Brand in the world with OPI. Working as a connected, diverse global community of more than 6,000 employees, we lead for action and drive results with an Owner’s Mindset, guided by company Values, our entrepreneurial spirit, and One Team accountability. We have a shared desire to positively impact the communities we serve. Our ambition is to become one of the best beauty companies in the industry, one that will last for generations to come. We dream big because we know our potential is unstoppable.

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