Social Media Manager

ABOUT THE ROLE

A youth-focused fashion brand based in Rotterdam is seeking a Social Media Specialist to manage and elevate its visual presence on Instagram and TikTok. The role involves leading creative direction for Reels and photoshoots, refining bilingual (English and Dutch) post copy, and ensuring all visual content aligns with Gen Z aesthetics and platform trends. Responsibilities include overseeing content strategy, coordinating monthly content calendars, and shaping a consistent brand identity that resonates with girls aged 10–18. Familiarity with teen fashion culture is essential, and while Turkish-English bilingual skills are a bonus, they are not mandatory. The collaboration will begin in early August, with preparations ahead of a photoshoot scheduled for August 15.

Requirements

• Proven experience managing Instagram and TikTok content for fashion or youth-focused brands
• Strong sense of current visual trends and Gen Z digital culture
• Ability to lead creative direction for fashion photoshoots and video content
• Skilled in writing and editing social media copy in both English and Dutch
• Experience organizing monthly content calendars
• Strong understanding of brand consistency and audience engagement
• Availability to begin in early August for creative planning
• Based in or familiar with the Dutch and broader European youth fashion landscape
• Turkish-English bilingual is a plus, but not required
• Part-time, contract-based position

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