Social Media Handler 19M26

As a Social Media Handler, you will be at the forefront of our digital outreach efforts, managing, and enhancing our organization's social media presence across various platforms. Your creativity and expertise will be crucial in crafting engaging content that resonates with our audience and strengthens brand loyalty. You will work closely with the marketing team to align social media strategies with our overall business objectives, ensuring that we deliver consistent and compelling messages. The role requires a keen understanding of current digital trends, excellent communication skills, and the ability to analyze data and derive actionable insights. You will have the opportunity to engage with a diverse online community, playing a key role in shaping our digital identity and driving growth through innovative social media campaigns.

Responsibilities

• Develop and execute social media strategies that align with business goals.
• Create, curate, and manage all published content across social platforms.
• Monitor, listen and respond to users in a timely and authentic manner.
• Oversee design elements to maintain a consistent visual brand identity.
• Analyze social media trends and adapt strategies to increase engagement.
• Collaborate with internal teams to integrate social initiatives with marketing plans.
• Track and report on social media metrics to measure success and areas for improvement.
• Coordinate with influencers to expand network and increase brand recognition.
• Manage and update social media editorial calendar to ensure timeliness of posts.
• Conduct competitive analysis to inform the development of future strategies.
• Organize contests, giveaways, and other interactive activities to boost audience participation.
• Stay informed about industry trends and emerging platforms to capitalize on new opportunities.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field preferred.
• Proven experience managing social media platforms for businesses or brands.
• Strong understanding of social media algorithms, trends, and analytics tools.
• Excellent writing, editing, and communication skills in English are essential.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Proficient with tools such as Hootsuite, Buffer, or similar social scheduling software.
• Creative mindset with the ability to generate innovative ideas for content.