Social Media & Content Associate (225-613)

As a Social Media & Content Associate, you will play a crucial role in shaping our brand's online presence and engaging with our community across various digital platforms. You will be responsible for crafting compelling content, managing social media channels, and supporting overall marketing strategies to increase our brand awareness and customer engagement. Your creative insight and strategic thinking will be vital in executing effective content marketing campaigns that resonate with our target audience. This role requires someone who is not only passionate about social media but also understands how content connects with audiences in meaningful and impactful ways. You should be well-versed in the latest digital trends, able to work collaboratively with cross-functional teams, and possess excellent communication skills.

Responsibilities

• Develop and execute engaging content strategies for various social media platforms.
• Create, schedule, and publish posts to drive audience growth and engagement.
• Monitor social media channels to identify trends and respond to follower interactions.
• Collaborate with the marketing team to develop integrated marketing plans and campaigns.
• Analyze performance metrics to optimize content strategy and improve results.
• Maintain a consistent brand voice and style across all digital content channels.
• Research and implement best practices for social media engagement and growth.
• Coordinate with graphic designers to create visually appealing content and graphics.
• Assist in the planning and execution of influencer partnerships and collaborations.
• Stay informed about industry trends to ensure content remains relevant and innovative.
• Engage in community management tasks to strengthen brand-customer relationships.
• Prepare and present regular reports on social media and content performance.

Requirements

• Bachelor’s degree in Marketing, Communication, or a related field is preferred.
• At least 2 years of experience in social media management or content creation.
• Strong understanding of social media platforms and content marketing strategies.
• Excellent written and verbal communication skills with attention to detail.
• Ability to analyze data and translate insights into actionable content strategies.
• Proficiency in social media management tools and analytics software.
• Creative problem-solving skills and the ability to thrive in a fast-paced environment.