Services Channel Marketing Manager And AMSP Lead

The Channel Marketing Manager is responsible for defining and implementing demand generation strategy for our channel ecosystem and providing all the marketing enablement & support to country marketing teams to ensure success. You will bridge the gap between global strategy and local execution, ensuring our partners are equipped with the right value propositions, digital tools, and launch support to drive customer acquisition and retention worldwide.

Key Responsibilities

• Channel Marketing Strategy & Governance
• Define pipeline growth plans and innovative Demand generation strategies working with channel / partner teams and support execution through marketing activities
• Split channel growth targets (received from finance) by geo x personas, and provide support
• Define the Partner marketing strategy as part of the Annual Marketing & Sales Plan (AMSP), including clear target setting and country prioritization.
• Program & Offer Marketing Enablement
• Offer enablement & bundling strategies for the channel (personas – contractors, PnB, IT solution providers etc.), ensuring it aligns with business performance goals and market trends
• Collaborate with Global Marcom, Line of Business (LOB), and Partner Program owners to define Value Propositions and digital portal features.
• Launch Marketing Support
• Lead the marketing readiness for commercial launches of new offers at a country/regional level for Partners (e.g., digital services for partners)
• Ensure marketing assets are ready and deployed (e.g., value prop, battle cards, trainings etc.)
• AMSP leadership
• Own and manage the e2e AMSP cycle for Services
  
  

Required Competencies & Experience

• Strategic Thinking: Ability to define long-term strategies (big picture thinking) while managing immediate country-level priorities.
• Collaboration: Proven track record of working across Global Marcom, LOB, and localized Operations teams.
• Project Management: Experience managing complex launch plans and multi-country deployments.
• Analytical Mindset: Ability to interpret business performance data to update channel environmental understanding.
  
  

Looking to make an IMPACT with your career?

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We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

Become an IMPACT Maker with Schneider Electric – apply today!

€36 billion global revenue

+13% organic growth

150 000+ employees in 100+ countries

#1 on the Global 100 World’s most sustainable corporations

You must submit an online application to be considered for any position with us. This position will be posted until filled.

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.

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Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status, or any other legally protected characteristic or conduct.

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