SEO Executive (225-1009)

As an SEO Executive, you will play a pivotal role in enhancing the online visibility of our brand through search engine optimization techniques. Your primary responsibility will be to improve the company's search engine rankings by executing effective SEO strategies. You will collaborate closely with content creators, marketing teams, and web developers to ensure that content and website structures are optimized for search engines. The role requires a balance between analytical skills and creativity, along with a deep understanding of the changing algorithms of search engines. You should be passionate about data analysis, keyword optimization, and have the ability to adapt strategies to improve organic search results. Your insights and expertise will contribute to the growth and success of our company's digital presence.

Responsibilities

• Conduct keyword research to guide content teams and align with business goals.
• Optimize content, website structure, and landing pages for search engines to improve visibility.
• Perform ongoing keyword discovery and optimization to identify new opportunities.
• Develop and implement SEO strategies that align with the latest search engine trends.
• Monitor and analyze SEO performance metrics to track progress and growth.
• Coordinate with content teams to ensure alignment with SEO best practices.
• Stay updated with the latest industry trends and algorithm changes in SEO.
• Create and manage link-building strategies to improve domain authority.
• Provide recommendations for website and content improvements based on SEO audits.
• Report on the performance of SEO metrics using tools like Google Analytics.
• Collaborate with development teams to implement technical SEO improvements.
• Ensure website is crawled and indexed by search engines efficiently.

Requirements

• Bachelor’s degree in Marketing, IT, Business, or a related field preferred.
• Proven experience as an SEO Executive or similar role in digital marketing.
• Strong understanding of SEO, keyword research, and relevant tools like SEMrush.
• Proficiency in using analytics tools such as Google Analytics and Webmaster tools.
• Excellent communication and teamwork skills to coordinate with other departments.
• Ability to work independently, prioritize tasks, and meet deadlines effectively.
• Up-to-date with the latest trends and best practices in SEO and digital marketing.