Senior L&D Manager - Sales | Automotive 14D25

The Senior Learning & Development (L&D) Manager for Sales in the automotive industry plays a critical role in empowering the sales team by designing and implementing effective learning strategies. The objective is to drive sales effectiveness and ensure the sales team possesses the skills and knowledge required to meet and exceed targets. In the fast-paced automotive sector, staying updated with the latest sales practices, customer engagement techniques, and product knowledge is crucial. The role involves collaborating with cross-functional teams to identify training needs, creating customized learning solutions, and evaluating the impact of training programs on the organization's performance. The ideal candidate will have extensive experience in L&D, particularly within the sales function, a thorough understanding of the automotive industry, and a proven ability to lead and inspire a team.

Responsibilities

• Develop and implement strategic learning and development plans for sales teams.
• Conduct assessments to identify skills gaps and training needs in sales personnel.
• Create engaging and effective learning materials tailored to the automotive sales environment.
• Collaborate with sales leaders to align training with organizational goals and initiatives.
• Lead a team of L&D professionals focused on providing quality training experiences.
• Monitor and evaluate the effectiveness of training programs and make necessary adjustments.
• Facilitate workshops, seminars, and training sessions for different levels of sales teams.
• Liaise with external vendors or consultants to enhance training content and delivery.
• Stay updated on the latest trends and technologies in sales training and development.
• Utilize data analytics to measure training impact on sales performance and ROI.
• Manage the L&D budget and resources to optimize training efforts and outputs.
• Ensure compliance with industry regulations and standards in training processes.

Requirements

• Proven experience in a senior L&D role within the sales function of the automotive industry.
• Strong knowledge of adult learning principles and instructional design methodologies.
• Excellent leadership skills with a track record of managing and developing L&D teams.
• Familiarity with e-learning platforms and digital training technologies is essential.
• Exceptional communication and interpersonal skills to collaborate effectively with stakeholders.
• Ability to analyze data and metrics to assess training program effectiveness.
• Bachelor's degree in HR, Business Administration, Education, or a related field.