Who We Are
Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.
Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.
More About The Role
As a Senior Editor within our Destination Marketing practice, you will lead the development and execution of purposeful content strategies that effectively communicate key messages for our diverse portfolio of clients operating across a range of sectors. You will serve as a trusted advisor to client leadership teams, ensuring alignment of communications strategy with organisational objectives while maintaining the highest editorial standards.
This role requires exceptional writing and editing skills, strategic thinking, and the ability to transform complex information into compelling, culturally relevant content. You will work autonomously in high-profile, complex stakeholder environments with multiple approval processes, requiring exceptional diplomacy, initiative, and stakeholder management expertise.
What Youll Do
- Leads the development of high-quality content strategies and execution across various platforms, aligning with communications best practices and client goals
- Develops compelling messaging and narratives that effectively communicate key messages and resonate with target audiences
- Provides expert editorial direction and quality control across all communications channels, ensuring consistency and adherence to company and client editorial guidelines and brand standards
- Build and maintain relationships with senior leadership teams and key stakeholders
- Provide high-level strategic counsel on content development and communications approach
- Lead the development of culturally nuanced content specifically tailored for diverse audiences and regional contexts
- Lead multiple complex projects simultaneously while maintaining the highest quality standards
Experience That Contributes To Success
- Minimum 7-10 years of relevant experience in strategic communications, journalism, or content development.
- Proven experience developing strategic communications for complex organisations or regulated industries
- Exceptional writing, editing, proofreading, and fact-checking skills with meticulous attention to detail.
- Demonstrated ability to develop compelling messaging and narratives that resonate with target audiences.
- Demonstrated ability to create compelling visual content for social media and digital platforms.
- Portfolio demonstrating sophisticated writing, editing, and content strategy capabilities.
- Native fluency in English language essential; other languages, especially Arabic, are beneficial
- Proficiency in content management and digital platforms
You Belong At Burson
Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.
At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.
We believe the best work happens when were together, fostering creativity, collaboration, and connection. Thats why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
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