Sales and Marketing Executive

The role of Sales and Marketing Executive is crucial for driving a company's sales strategy while maximizing the impact of marketing campaigns. This position requires a dynamic and innovative individual capable of generating ideas that drive growth and can work collaboratively with various departments. The ideal candidate will possess the ability to devise strategies meeting both short-term sales targets and long-term goals. This person is expected to analyze market trends, develop deep insights into customer needs, and leverage this information to expand market presence. Ultimately, the role aims to enhance customer satisfaction, boost brand loyalty, and achieve financial objectives, all while adapting to the fast-paced and ever-evolving market conditions.

Responsibilities

• Develop and implement strategic sales and marketing plans to achieve company objectives.
• Conduct market research to identify new business opportunities and customer preferences.
• Analyze and report on sales data to develop and adjust strategies for growth.
• Build and maintain strong relationships with key accounts and stakeholders.
• Coordinate with the product development team to tailor offerings to customer needs.
• Oversee digital marketing campaigns across various platforms to drive engagement.
• Monitor competitor activities to stay abreast of industry developments and innovations.
• Prepare and deliver sales presentations to new and existing clients to secure new deals.
• Collaborate with internal teams to ensure consistency and alignment in branding efforts.
• Manage social media presence and direct programs to improve social media reputation.
• Track marketing budgets ensuring cost-effectiveness and adherence to financial guidelines.
• Provide actionable insights to drive product improvements and business development initiatives.

Requirements

• At least 1 years of proven experience in sales and marketing roles.
• Excellent communication and interpersonal skills to build lasting client relationships.
• Strong analytical skills to interpret sales and marketing performance metrics effectively.
• Proficiency in digital marketing tools and platforms, including CRM software.
• Ability to work independently and as part of a team in a fast-paced environment.
• Demonstrated ability to develop creative and effective sales presentations.