Sales and Marketing Director 07J26

The Sales and Marketing Director plays a crucial role in propelling the growth and visibility of the organization by driving the sales strategies and marketing initiatives. As the leader of these departments, the director is responsible for crafting innovative sales initiatives, overseeing marketing campaigns, aligning departmental strategies with organizational goals, and ensuring the team delivers on set targets. This position requires a creative yet analytical thinker who can lead a dynamic team, develop relationships with key stakeholders, and translate market insights into actionable strategies. The role demands a person who has not only a strong sales acumen but also a deep understanding of marketing trends and technologies. This individual will collaborate with other leaders within the organization to ensure a cohesive approach to market presence and customer engagement, ultimately leading to increased revenue and market share.

Responsibilities

• Develop and implement strategic sales plans to achieve corporate objectives and revenue targets.
• Lead and motivate the sales and marketing teams to ensure peak performance and productivity.
• Monitor market trends and competitor activities to identify opportunities for business development.
• Collaborate with product development teams to create innovative marketing strategies for new product launches.
• Evaluate the effectiveness of marketing campaigns and adjust strategies as necessary to meet business goals.
• Establish and maintain relationships with key industry partners and major customers.
• Oversee the preparation of sales forecasts and budgeting processes for the departments.
• Identify and address weaknesses in sales and marketing processes and implement solutions.
• Engage with stakeholders to communicate the company's brand and value propositions effectively.
• Develop training programs to enhance team skills in alignment with market demands and trends.
• Ensure compliance with regulatory requirements related to marketing and sales activities.
• Report to senior management on performance metrics and departmental progress regularly.

Requirements

• Bachelor's degree in Business Administration, Marketing, or a related field is essential.
• Minimum of 7 years of experience in sales and marketing, with proven leadership ability.
• Demonstrable success in developing and implementing strategic sales and marketing plans.
• Strong knowledge of digital marketing techniques and analytics tools.
• Excellent communication and interpersonal skills with stakeholders at all levels.
• Ability to analyze complex data and translate results into actionable strategies.
• Experience in budget management and a track record of meeting financial targets.