At Louis Vuitton Middle East, the CRM Manager orchestrates client engagement efforts through data-driven CRM strategies and personalized clienteling programs.
This role ensures the implementation of customer-centric initiatives that enhance loyalty, elevate client experiences, and support the business performance of our Maison.
Job responsibilities
CRM Operations and Strategy
Execute CRM campaigns aligned with Maison strategy and segmentation
Manage client databases and ensure effective data utilization
Oversee the deployment of marketing automation and loyalty programs
Track and improve client conversion and retention KPIs
Partner with cross-functional teams to ensure campaign consistency
Clienteling Management
Design and implement personalized clienteling initiatives across channels
Support boutique teams with toolkits, training, and performance monitoring
Develop frameworks for nurturing high-value relationships
Ensure a seamless and premium experience across every client interaction
Monitor clienteling impact and drive continuous refinement
Data Analysis and Insight Generation
Leverage predictive analytics to guide targeting strategies
Prepare reports and dashboards to monitor campaign success
Collaborate with data teams to define client segments and personas
Use insights to recommend optimization of client touchpoints
Support Maison-specific business reviews with relevant insights
Cross-Team Coordination
Collaborate with digital, retail, and marketing teams for execution
Work with IT and CRM vendors to ensure technical robustness
Align CRM messaging with the brand's voice and vision
Support regional and Maison-specific activations
Ensure omnichannel consistency of clienteling experiences
Innovation and Continuous Improvement
Pilot innovative tools and platforms to enhance client engagement
Stay informed on CRM technology trends and luxury retail expectations
Train local teams and support the onboarding of new solutions
Gather feedback and drive process improvements
Promote a culture of client-centricity and data-driven action
Profile
Experience in luxury retail within a fast-paced environment
Strong expertise in database management and digital marketing
Arabic speaker preferred
High adaptability and strong collaboration skills
Excellent communication and critical thinking abilities
Demonstrated customer centricity and effective decision-making
Strong emotional intelligence, leadership qualities, and problem-solving aptitude
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