Public Relations Officer (225-922)

We are seeking a highly skilled and proactive Public Relations Officer to join our dynamic team. In this role, you will be at the forefront of our communication and public relations activities. Your primary responsibility will be to promote our company's brand image, manage public perception, and facilitate clear communication between the organization and its audience. The ideal candidate is someone who is creative, socially savvy, and has a strong understanding of media relations. You should also possess excellent writing and communication skills and the ability to handle crisis situations promptly. Joining us, you’ll collaborate with various departments to develop effective strategies and innovative campaigns that enhance our public image and stakeholder engagement.

Responsibilities

• Develop and implement PR strategies that align with organizational goals.
• Manage and oversee all public relations and communications activities.
• Coordinate with media professionals to build strong media relationships.
• Draft and distribute press releases, speeches, and other PR materials.
• Organize promotional events, press conferences, and media sessions.
• Monitor and analyze public opinion and media coverage related to the company.
• Respond promptly to public and media inquiries, maintaining a positive public image.
• Work closely with marketing teams to ensure consistent brand messaging.
• Implement crisis management strategies to mitigate potential reputation damage.
• Provide media training to key staff to prepare them for public engagements.
• Collaborate with content creators to produce engaging content for various platforms.
• Maintain an updated database of media contacts and public relation resources.

Requirements

• Bachelor's degree in Public Relations, Communication, or a related field.
• Proven experience as a Public Relations Officer or similar role in the industry.
• Exceptional verbal and written communication skills for effective public interaction.
• Strong understanding of media relations and media landscapes.
• Ability to work under pressure and handle multiple tasks simultaneously.
• Excellent organizational and project management skills to coordinate PR activities.
• Proficiency in using PR tools and platforms for media monitoring and reporting.