Responsible for developing and executing product strategies that align with Middle East and African region market needs and overall business objectives.
Ensure that the company’s product line-up is competitive, relevant, and successful, contributing to overall business growth and market presence.
Role & Responsibilities
Product Management
Support product planning and lifecycle management activities for MEA markets, working closely with Sales, Marketing, HQ, R&D, Production Plants, After-Sales, and other relevant departments.
Conduct market research and competitor analysis to identify customer needs, market trends, and product opportunities.
Gather and consolidate market feedback and communicate customer requirements to HQ and R&D teams.
Support product launch activities, including market readiness assessment, specification reviews, and cross-functional coordination.
Monitor product performance and assist in optimizing product portfolios, product mix, and market positioning.
Prepare product reports, presentations, and business proposals for management review and decision-making.
Support the identification of new product opportunities and contribute ideas to improve product competitiveness and business growth.
Homologation & Regulatory Compliance
Support homologation activities for vehicle models across GCC, Middle East, and African markets.
Coordinate certification and regulatory documentation required for local market approvals.
Review and monitor changes in regulatory requirements and industry standards across MEA markets.
Assist in managing vehicle certification status and ensure timely completion of homologation activities.
Support audits, conformity assessments, and testing activities required by regulatory authorities.
Maintain homologation records and documentation to ensure compliance with applicable regulations.
Authority
Coordinate with internal departments and external stakeholders to support product planning and homologation activities.
Provide market intelligence, customer insights, and regulatory updates to support management decision-making.
Recommend product improvements, market opportunities, and portfolio optimization initiatives based on market analysis. Escalate product, launch, or regulatory risks and propose mitigation actions to management.
Support cross-functional project execution and ensure timely completion of assigned product and homologation activities.
Job requirements
Education
A minimum of a Bachelor's degree in Business Management, Engineering, or a related automotive field is recommend
Master’s degree is preferred.
Related Experience
Minimum 10 years of professional experience in automotive industry.
Minimum 7 years of experience in management role.
Cross-functional team management experience is required
Skill/Knowledge
Strong analytical and problem-solving skills.
Excellent communication and interpersonal skills with ability to work effectively in cross-functional teams.
Strategic thinker with a deep understanding of market dynamics and customer needs.
Proficiency in written & verbal presentation skills for senior management level communications.
Ability to manage multiple projects simultaneously and meet deadlines.
Strong automobile industry knowledge.
Arabic and Korean as second language is a plus.
Strong capabilities in market and consumer analysis with solid research and analytical skills in automotive products
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