PR Executive

PR Executive : Dubai (Female Candidates Only)

The PR Executive plays a key role in managing client communication, building media relationships, and delivering high-quality PR services across multiple industries. The ideal candidate is a proactive communicator with strong local UAE media contacts, the ability to manage client expectations, and a passion for storytelling. This role requires someone who can independently handle PR activities, generate coverage, and support overall brand visibility for clients.

Responsibilities

• Develop and execute PR strategies for clients across various sectors.

• Maintain strong relationships with UAE media outlets, editors, journalists, and influencers.

• Draft press releases, media pitches, feature stories, and PR content.

• Secure media coverage across print, digital, and broadcast channels.

• Coordinate interviews, media interactions, and press activities.

• Support clients in maintaining a strong brand presence and reputation.

• Manage PR calendars, reporting, and monthly coverage summaries.

• Handle client communication professionally and provide regular updates.

• Monitor industry news, competitor activities, and media trends.

• Collaborate with internal teams for integrated PR and digital activities.

Requirements

• Female candidates only (as per company preference).

• Minimum 1+ year of relevant PR experience in the UAE.

• Strong, active media contacts within Dubai and the wider UAE region.

• Excellent writing, communication, and interpersonal skills.

• Proven ability to secure media coverage and manage PR campaigns.

• Strong understanding of local media landscape and PR best practices.

• Ability to manage multiple clients and deliver work on tight deadlines.

• Familiarity with PR tools, reporting formats, and digital media trends is a plus.

• UAE driving license is an added advantage.