Performance Marketing Manager

We’re hiring a Performance Marketing Manager to lead and scale our paid acquisition efforts across Google, Meta, TikTok, and more. Your primary objective will be to generate high-quality MQLs that convert into SQLs and ultimately revenue. You’ll manage campaign strategy, execution, and performance optimization, focusing on CAC, ROAS, and lead quality. Youll work cross-functionally with sales, CRM, and product teams to align efforts and drive pipeline growth.

What you’ll be doing

• Planing, launching, and optimizing paid campaigns across Google Ads, Meta, TikTok, and LinkedIn
• Owning and managing the full paid media funnel—from ad copy to landing page experience
• Defining and optimizing toward MQL and SQL targets in coordination with sales and CRM
• Running ongoing A/B tests for creatives, messaging, audience targeting, and bidding strategies
• Monitoring CAC, CPL, and LTV across all campaigns
• Collaborating with design and content teams to build engaging creatives and landing pages
• Using tools like GA4, Looker, or Segment to track and report campaign performance
• Identifying and test new channels or tactics to expand customer acquisition

Who were looking for

• Experience in FinTech/SaaS, B2B is essential
• 4+ years of performance marketing experience with a proven track record
• Experience generating MQLs/SQLs in a B2B or SMB-focused environment
• Deep knowledge of digital ad platforms: Google, Meta, TikTok, and programmatic
• Strong understanding of performance metrics and marketing attribution
• Highly analytical, data-oriented, and focused on business outcomes
• Experience collaborating with CRM, sales, and content teams to align marketing efforts

What we offer:

• Fixed salary + bonus fee
• Modern high-tech office
• High-quality and sought-after product that is pleasant to develop
• Experienced and friendly team
• High level of flexibility and independence