Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the worlds most admired and innovative brands. Al-Futtaim Group’s entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.
By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day
Overview Of The Role
The job holder is responsible for the Fashion e-commerce website, focusing on product content, online merchandising, and digital promotional activities across owned Fashion platforms and approved third-party marketplaces to drive trade. The role plays a key part in translating Fashion brand DNA, seasonal stories, and commercial priorities into a compelling and seamless digital customer experience.
What You Will Do
Set up products for sale on the Fashion website and mobile apps using the e-commerce platform
Manage online merchandising and category listings across Fashion e‑commerce platforms
Report weekly sales performance for products and categories
Ensure website assets are photographed, retouched, and presented in line with Fashion brand guidelines
Monitor web analytics in line with agreed principles and KPIs
Assist in coordinating initial allocations, new samples, and core replenishment
Ensure product delivery to distribution centers and coordinate on‑sale and pre-sale launches
Develop and execute improvement plans to enhance the online customer experience
Publish and manage digital collateral for Fashion e-commerce platforms, including homepage and landing pages
Incorporate online best practices to ensure a seamless online-to-offline customer journey
Prepare reports and analyze conversion, traffic, and trading performance
Execute catalog audits to ensure the right Fashion products are live and accurately presented
Monitor inventory levels across all GCC Fashion domains
Use analytics tools to identify trends, opportunities, and performance gaps
Support demand management activities based on sales insights
Develop and optimize SEO (search engine optimization) and pay-per-click (PPC) initiatives
Propose, execute, and evaluate promotions across Fashion e-commerce platforms
Report promotion performance and campaign effectiveness
Support the Senior Marketing Manager on digital strategies related to website merchandising, promotions, personalization, and new digital experiences
Keep the e-commerce site engaging and up to date through banners, content updates, and seasonal storytelling
Request and deliver creative collateral for new and existing international Fashion domains
Build strong working relationships with internal and external stakeholders, particularly Buying, Brand, Creative, and Marketing teams
Partner closely with cross-functional teams to deliver aligned commercial and brand objectives
What equips you for the role:
Qualifications & Experience:
Minimum Qualifications and Knowledge:
Bachelor’s degree preferred
Minimum Experience:
Graduate or graduate‑caliber professional with 2–4 years’ experience in a similar role within a Fashion or Lifestyle e-commerce environment
2–4 years’ hands-on experience in e-commerce merchandising, CMS systems, and marketplace platforms
Advanced proficiency in Excel
Strong analytical capability with proven experience interpreting commercial data
Excellent written and verbal communication skills
Job-Specific Skills:
Experience using web analytics tools such as Google Analytics or Adobe Analytics is an advantage
Exposure to SEO and on-site search optimization strategies is an advantage
Experience working with international e-commerce domains is an advantage
Basic knowledge of HTML and CSS is an advantage
Exceptional attention to detail and accuracy
Ability to work efficiently under deadlines in a fast-paced, cross-functional environment
Customer-centric mindset when developing web content and digital experiences
Strong analytical and numerical skills, with a solid understanding of premium Fashion market drivers
Previous Fashion range, category, or brand experience at a similar level is preferred
Behavioral Competencies:
Strong cultural alignment with Al‑Futtaim values
Resilient, driven, and results-oriented
Strong commercial eye for product, presentation, and online trading
Collaborative team player with the ability to work cross-functionally
Proactive, adaptable, and motivated to deliver continuous improvement
Ambitious, while remaining commercially grounded
About Al-Futtaim Retail
Al-Futtaim Retail has established itself as one of the leaders in Retail across the Middle East, Africa & Asia over the past 30 years. We have developed partnerships with some of the biggest and most respected Brands in the world including IKEA, ACE and Toys R Us in the Middle East and the Inditex Group of Brands (Zara, Mango, Bershka and P&B) across Asia. We are also one of the largest Global partners of Marks and Spencer’s in both regions with over 75 stores offering both fashion & food options.
Most recently we have been responsible for bringing brands to the Middle East for the first time with the exciting launches of Watsons and B&Q and we aim to continue to be agile and adaptive to our markets with new launches and further development. For this to be possible we aim to recruit the best talent from all backgrounds who will continue to challenge and develop our diverse workforce which includes over 100 nationalities across 12 countries. Join us today and make a difference…
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