Merchandiser (225-1010)

A Merchandiser plays a crucial role in the retail industry, managing the stock levels and ensuring product displays attract customer interest and drive sales. They are responsible for planning product ranges, ensuring the right balance between local and global brands, and responding swiftly to economic and retail trends. Merchandisers must work closely with suppliers and buyers to develop profitable product lines and anticipate demand changes. They often analyze consumer buying patterns and predict future trends, while generating sales forecasts and identifying opportunities for promotions and marketing strategies. The role demands a blend of creativity, strong analytical skills, and in-depth market understanding to optimize sales and enhance the overall shopping experience for customers.

Responsibilities

• Developing retail merchandising plans that align with the company’s sales targets and objectives.
• Evaluating and managing product categories to ensure profitable outcomes and balanced brand representation.
• Monitoring competitor activities and market conditions to inform strategic merchandising decisions.
• Collaborating with buyers and suppliers to negotiate contracts and manage inventory levels effectively.
• Analyzing sales performance data and trends to forecast future merchandising direction and promotions.
• Identifying consumer preferences and buying habits to adjust merchandising strategies accordingly.
• Coordinating with the marketing team to develop store promotional activities that enhance sales.
• Maintaining an organized and appealing store environment through effective product presentation and displays.
• Conducting regular store visits to ensure merchandising standards and guidelines are maintained consistently.
• Providing training and support to store staff to increase product knowledge and merchandising skills.
• Implementing markdowns efficiently to optimize turnover and minimize excess stock issues.
• Preparing detailed reports on sales performance, inventory levels, and buying cycles for management review.

Requirements

• Bachelor’s degree in business administration, marketing, or a related field preferred.
• Proven experience in retail merchandising, buying, or related roles in the retail sector.
• Strong analytical skills with the ability to forecast sales trends and stock needs accurately.
• Excellent communication skills to liaise effectively with suppliers, buyers, and cross-functional teams.
• Creative flair for developing innovative merchandising strategies and attractive product displays.
• Proficiency in using merchandising and inventory management software applications.
• Ability to travel to different store locations for inspections, meetings, and merchandising activities.