Marketing Manager

About Addmind

Addmind is a privately owned hospitality group and the leading food and beverage management and concept creation company in the Middle East, with a growing international portfolio of restaurants, bars and lounges, beach clubs, nightlife venues, and hotels.

We are seeking a creative, results-driven, and highly organized Marketing Manager to join our growing team in Dubai. The ideal candidate will play a key role in developing and executing marketing strategies across Addmind's portfolio of brands, driving brand awareness, guest engagement, and commercial performance. This position requires strong strategic thinking, hands-on execution skills, and the ability to manage multiple brands and campaigns in a fast-paced, high-profile hospitality environment.

Position Type: Full-Time

Key Responsibilities

Marketing Strategy & Planning

• Develop and execute annual and campaign-specific marketing plans across assigned brands and venues.
• Set marketing objectives, budgets, and KPIs in alignment with business goals.
• Monitor market trends, competitor activity, and guest insights to inform strategy.
• Ensure consistent brand positioning and messaging across all touchpoints.
  
  

• Plan and oversee marketing campaigns across digital, social, print, and on-ground channels.
• Coordinate the creation of content, creative assets, and promotional materials with internal and external teams.
• Manage social media strategy, content calendars, and community engagement across brand channels.
• Oversee influencer, PR, and media partnerships to maximize brand visibility.
  
  

• Liaise with venue management, operations, and events teams to align marketing efforts with venue calendars.
• Coordinate with external agencies, vendors, and media partners on campaign execution.
• Present marketing plans, performance updates, and recommendations to leadership.
• Facilitate communication between marketing, PR, and creative teams to ensure smooth collaboration.
  
  

• Prepare marketing performance reports, dashboards, and campaign analyses.
• Track and report on key metrics including reach, engagement, footfall, and ROI.
• Maintain organized records of campaigns, contracts, and marketing collateral.
• Ensure marketing documentation is accurate, up to date, and easily accessible.
  
  

• Identify potential risks to campaign timelines, budgets, or brand reputation.
• Monitor online sentiment and address any reputational concerns proactively.
• Support the development of contingency plans for underperforming campaigns or events.
• Follow up on action items to ensure timely resolution of marketing-related issues.
  
  

• Manage marketing budgets, track expenditures, and ensure cost-effective use of resources.
• Coordinate procurement and payments for agencies, vendors, and marketing services.
• Assist with contract negotiations and vendor management.
• Manage marketing-related scheduling, correspondence, and data entry.
  
  

• Bachelor's Degree in Marketing, Communications, Business Administration, or a related field.
• Minimum 5 years of experience in marketing, brand management, or a similar role.
• Previous experience within the hospitality, F&B, lifestyle, or entertainment industry is a must.
• Strong understanding of digital marketing, social media strategy, and content creation.
• Excellent project management skills with the ability to manage multiple brands and campaigns simultaneously.
• Strong analytical skills with experience tracking and reporting on marketing performance.
• Excellent verbal and written communication skills.
• Experience managing agency and vendor relationships is an advantage.
• Strong creative eye with an understanding of brand identity and positioning.
• Ability to work collaboratively across cross-functional teams in a fast-paced environment.
  
  

• Opportunity to work with one of the region's leading hospitality and lifestyle groups.
• Dynamic, collaborative, and multicultural work environment.
• Exposure to high-profile brands, venues, and marketing campaigns across the MENA region.
• Career growth and professional development opportunities.