Marketing Manager – Real Estate 19N40

The Marketing Manager - Real Estate plays a pivotal role in developing and executing marketing strategies that elevate brand presence and drive business growth within the real estate industry. This position requires a dynamic and creative professional with a deep understanding of real estate marketing trends and consumer behavior. The Marketing Manager is responsible for crafting innovative campaigns that effectively promote properties and services, increasing visibility and engagement. The ideal candidate will possess strong leadership skills, enabling them to manage a team of marketing professionals successfully. They will have a proven track record of generating and implementing impactful marketing strategies that lead to measurable results. With a focus on digital and traditional marketing channels, the Marketing Manager will ensure that all efforts align with the company's objectives, ultimately enhancing the brand's reputation and market position.

Responsibilities

• Develop and implement comprehensive marketing strategies for real estate projects.
• Analyze market trends and conduct research to identify target audiences and opportunities.
• Oversee creation and execution of digital marketing campaigns and initiatives.
• Collaborate with sales teams to align marketing efforts with sales targets and goals.
• Manage social media platforms to increase engagement and brand awareness effectively.
• Evaluate marketing campaign performance and adjust strategies to improve results.
• Coordinate with external agencies for advertising, content creation, and public relations.
• Plan and oversee promotional events and property showcase presentations.
• Develop and maintain relationships with key industry partners and stakeholders.
• Supervise the marketing team, providing guidance, training, and performance evaluations.
• Prepare and manage marketing budgets to ensure cost-effective operations and ROI.
• Stay updated with the latest marketing trends and tools for continuous optimization.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field is required.
• Minimum of five years of marketing experience, preferably in real estate or related industry.
• Strong understanding of online and offline marketing principles and best practices.
• Proven ability to develop and execute successful marketing campaigns that drive results.
• Excellent communication and presentation skills with strong attention to detail.
• Experience in managing marketing teams and working collaboratively across departments.
• Proficiency in digital marketing platforms, analytics tools, and social media applications.
• Creative mindset with the ability to think strategically and solve problems effectively.
• Strong project management skills and ability to handle multiple projects simultaneously.
• Up-to-date knowledge of current marketing trends and emerging digital platforms.