Marketing Executive II 09F25

The Marketing Executive II is a vital position within our dynamic marketing department, driving strategic initiatives that enhance our brand presence and expand our market reach. As a Marketing Executive II, you will work closely with the senior marketing team to design, implement, and evaluate marketing campaigns tailored to our business goals. This is a unique opportunity for a marketing professional looking to leverage their expertise in developing integrated marketing plans and utilizing analytics to derive insights and optimize performance. By collaborating with cross-functional teams, the Marketing Executive II will ensure the successful execution of strategic marketing initiatives that fuel business growth and customer engagement.

Responsibilities

• Develop and execute integrated marketing campaigns to achieve business objectives.
• Collaborate with senior management to align marketing strategies with company goals.
• Utilize analytics and market research to identify growth opportunities.
• Work with the creative team to develop engaging marketing content and materials.
• Coordinate and oversee the execution of digital marketing activities.
• Manage and analyze campaign performance metrics to optimize results.
• Prepare detailed reports on marketing initiatives and present findings to stakeholders.
• Maintain relationships with external partners and vendors to enhance marketing efforts.
• Ensure brand consistency across all marketing channels and communications.
• Assist in planning and organizing promotional events and activities.
• Stay updated with industry trends to inform marketing strategies and tactics.
• Provide input in the development of annual marketing budgets and plans.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years experience in a marketing role, preferably within a similar industry.
• Strong understanding of digital marketing tools and techniques is required.
• Proven experience in developing and executing successful marketing campaigns.
• Excellent analytical skills and the ability to interpret complex data sets.
• Exceptional communication and interpersonal skills for cross-departmental collaboration.
• Proficiency in marketing software applications and analytics tools is essential.