Marketing Executive (225-822)

As a Marketing Executive, you will be at the forefront of our marketing operations, driving brand recognition and engagement across multiple channels. You will develop and implement marketing strategies to promote our products and services, ensuring a strong market presence and the achievement of our business objectives. You will be responsible for creating compelling content, executing marketing campaigns, and analyzing market trends to identify opportunities for growth. Working closely with our sales and creative teams, you will play a crucial role in aligning marketing activities with our overall business goals. If you have a passion for creative marketing solutions and a knack for engaging an audience, this role is perfect for you.

Responsibilities

• Develop and implement comprehensive marketing plans and strategies for business growth.
• Create and manage digital marketing campaigns across various platforms and channels.
• Collaborate with the creative team to design and produce marketing materials.
• Analyze market trends and competitor activities to identify opportunities and threats.
• Coordinate with the sales team to align marketing strategies with sales targets and objectives.
• Maintain and update company website content to ensure accuracy and relevance.
• Manage social media presence to increase brand awareness and customer engagement.
• Organize and attend marketing events to foster networking and promote company offerings.
• Prepare and deliver reports on campaign performance and return on investment metrics.
• Develop and maintain relationships with external partners and vendors for advertising.
• Monitor budgets and ensure marketing projects are delivered within financial constraints.
• Provide insights and suggestions for continuous improvement of marketing activities and processes.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field preferred.
• Proven experience as a Marketing Executive or similar role in a competitive industry.
• Strong understanding of marketing principles and digital marketing tactics is crucial.
• Excellent written and verbal communication skills with an eye for detail.
• Proficiency in using marketing software, analytics tools, and content management systems.
• Ability to manage multiple projects simultaneously while maintaining high quality.
• Strong analytical skills and the ability to interpret market research and data.