Marketing And Community Engagement Coordinator - Freelance Remote

Department: Support & Leadership

Location: Global+

Compensation: $7.00 / hour

Description

About the Client
Our client is a growing wellness company with two studio locations dedicated to providing a unique yoga experience. As they expand their footprint, they are committed to building a strong, consistent brand voice and deepening community connections. They value creativity, collaboration, and data-driven marketing to enhance customer engagement both online and offline.

Why does this role exist?
Soul Yoga is experiencing rapid growth but currently lacks a unified marketing strategy across its studios. This role was created to centralize and professionalize marketing efforts, ensuring a consistent and impactful brand presence. The Marketing & Community Engagement Coordinator will drive a cohesive, data-informed marketing approach, enhancing brand awareness and fostering strong community partnerships.

The Impact you’ll make

Marketing Strategy & Management

• Develop and implement monthly marketing action plans aligned with business goals
• Manage the marketing and events calendar to ensure timely execution
• Track, analyze, and report weekly on website and social media performance metrics

Content Creation & Design

• Produce marketing collateral including flyers, posters, newsletters, and digital assets
• Manage daily social media content — original posts, stories, and community highlights
• Coordinate bi-weekly photo and video shoots to generate fresh content
• Design new apparel and merchandise monthly to support brand growth

Digital Marketing

• Update and maintain the website weekly to promote events, offers, and news
• Oversee paid digital campaigns including SEO, Google Ads, geofencing, and social ads

Community Engagement & Outreach

• Coordinate marketing efforts for all events and workshops hosted by the studios
• Build and maintain partnerships with relevant local and industry brands
• Distribute promotional materials through targeted digital and physical outreach
  
  

Skills, Knowledge and Expertise

Required:

• Bachelor’s Degree in Marketing or equivalent practical experience
• Proven track record in digital marketing, including SEO, Google Ads, geofencing, and paid social advertising
• Strong project management and organizational skills with attention to detail
• Excellent verbal and written communication skills
• Demonstrated creativity and adaptability working collaboratively in a fast-paced environment
• WFH Set-Up:
  • Computer with at least 8GB RAM, an Intel i5 core processor/AMD Ryzen 5 Processor and up.
  • Internet speed of at least 40MBPS
  • Headset with an extended mic that has noise cancellation and a webcam
  • Back-up computer and internet connection
  • Quiet, dedicated workspace at home

Your Superpowers:

• Technical: SEO, Google Ads, social media management tools, content creation, basic graphic design, website CMS updates
• Soft skills: Creative thinking, strong interpersonal communication, time management, problem-solving, and teamwork mindset

You should apply if…

• You thrive in a dynamic, growing company where you can own projects end-to-end
• You are passionate about wellness, community building, and brand storytelling
• You are adaptable, collaborative, and eager to bring innovative marketing ideas to life
• You enjoy balancing creative tasks with data-driven decision making

What to expect...


Work Setup:

• Remote position
• Must have a reliable internet connection and a quiet workspace
• Required to provide own computer with Intel Core i5 or something similar or higher operating system

Working Hours:

• 40 hours per week
• Monday to Friday, 9:00 AM to 6:00 PM Eastern Time

Compensation:

• $7 per hour
• No benefits package included
  
  

Benefits

---