Lead Marketplace Manager Amazon De

We are looking for a Lead Marketplace Manager who will take full responsibility for sales and P&L, maintaining and growing the AM PM brand to the top of its categories on Amazon.

We need a high-caliber professional — a strategic thinker who is also hands-on, capable of managing day-to-day tasks to ensure smooth execution and support business growth.

Strategy

• Develop and execute a 12–24 month growth strategy focusing on market share, margin, and ACOS (ROI).


• Identify non-obvious growth opportunities within marketplaces.


• Set and decompose goals by marketplace/category/SKU. Conduct weekly business reviews.


• Manage product economics (pricing, discounts, promotions, logistics, returns, VAT/platform commissions).

Category Management & Assortment

• Define the assortment strategy: SKU matrix by segment, price tiers, and competitor top-sellers.


• Manage positioning and pricing corridors vs competitors, ensuring price parity and basket index control.

Operational Excellence & Logistics

• Manage FBA, FBM models on Amazon, as well as 3PL and warehouse partnerships


• Select and test optimal fulfillment strategies to maximize conversion and product availability.


• Oversee inventory management: demand planning, stock allocation, and SLA compliance for replenishment.


• Reduce operational costs through tariff optimization, packaging quality improvement, and return rate reduction.

Marketing & Performance

• Oversee the full performance marketing stack: internal ads (CPC/CPA/auto/smart campaigns), Helium 10, external traffic (Google Ads, Meta, affiliates), and retargeting.


• Manage platform promotions, deal events, coupons, and discounts — proactively and with P&L impact in mind.

Content, SEO & Conversion

• Drive product listings to top search positions through effective keyword optimization, attributes, A+ content, and infographics.


• Optimize the conversion funnel: impressions → clicks → carts → orders → repeat purchases.


• Systematically manage ratings and reviews: structured responses, triggers, and reputation growth.

Analytics & Automation

• Build dashboards and alerts for sales, margin, market share, stock, returns, and penalties.


• Develop forecasting and hypothesis-testing models: seasonality, price/discount elasticity, media mix.


• Implement tools, scripts, and BI solutions to reduce manual work and accelerate decision-making.

Partnerships & Leadership

• Build strong relationships with account managers on Amazon; participate in pilots and beta programs.


• Provide cross-functional leadership — collaborating with production, logistics, finance, design, and legal teams.


• Mentor team members, establish standards, processes, and foster a culture of growth.

• 3+ years of marketplace management with proven GMV and margin growth in large categories. Experience in Non-Food/DIY/sanitaryware is a plus.


• Deep understanding of Amazon (Germany or UK) platform: SEO, advertising tools, logistics, and ranking algorithms.


• Expertise in FBA, FBM, and external 3PL logistics; experience in inventory management and return optimization.


• Strong analytical skills: advanced Excel/Google Sheets (formulas, pivots, Power Query); BI experience is a plus.


• Data-driven decision-making, precision, and accountability for measurable results.


• Strong leadership, negotiation, and communication skills with marketplace representatives.

• Work mode: hybrid


• Full-time position


• Friendly and supportive team


• Exciting projects and real growth opportunities


• Collaborative company culture with a strong team spirit

Important: The HR department accepts responses only through the JOIN platform, please send us a resume in this way, other communication methods are not available