Job Description

Who You Are

You’re a socially fluent, curious, and creative individual with a hunger for learning. You understand the dynamics and ongoing changes of platforms like Instagram and are chronically online, spotting trends and cultural moments that resonate with audiences. You’re eager to submit ideas, create content, and grow your skills in storytelling, production, and social media strategy.

You’re a team player who can take direction, brainstorm, and execute simple social-first content independently. You are observing what works and learning how to translate pop culture and brand strategy into scroll-stopping social content.

What You’ll Do

  • Ideation & Storytelling – Build content calendars, gather references, and develop concepts which fit the seasonal requirements and campaigns of the account you will be handling.
  • Social-First Content Creation – Produce platform-native content using tools like CapCut and Canva, creating simple videos, static posts, and graphics aligned with brand guidelines.
  • Trend & Cultural Awareness – Monitor social trends and pop culture, contribute relevant insights to team brainstorms and internal presentations.
  • Copywriting for Social – Write clean captions, hooks, and short-form copy that aligns with brand tone and voice, with supervision from senior team members.
  • Production Support – Film lo-fi content independently using a phone for Instagram stories, specifically during event coverages, and assist on shoots where possible.
  • Data & Performance Awareness – Track basic social KPIs such as reach, engagement, saves, shares, and short-form video retention; learn to differentiate brand vs. performance objectives and help pull together reports.

What You’ll Bring

  • 2-3 years of experience in social media content creation or digital storytelling.
  • Understanding of social-first platforms (TikTok, Instagram) and what drives engagement.
  • Comfortable using CapCut and Canva for content creation
  • Ability to come up with creative ideas, work on monthly content each month by pulling references
  • Able to be client facing, and respond to their requests where appropriate
  • Maintain an organized workflow and systems.
  • Strong attention to detail, curiosity, and willingness to learn from feedback.

Why join us?

Because you'll help bring some of the region's most exciting social-first creative work to life.

At Tactical, we create work that's culturally relevant, strategically smart, and genuinely entertaining. You'll collaborate with talented people, work with ambitious brands, and play a key role in turning great ideas into great work.

If that sounds like your kind of challenge, we'd love to hear from you.


Job Details

Role Level: Not Applicable Work Type: Full-Time
Country: United Arab Emirates City: Dubai
Company Website: https://www.wearetactical.com/ Job Function: Design & Creative Arts
Company Industry/
Sector:
Advertising Services

What We Offer


About the Company

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