Key Responsibilities
JOB DESCRIPTION
- Support the planning and execution of integrated marketing campaigns across digital and offline channels, with a strong focus on lead generation and pipeline contribution.
- Coordinate and manage marketing activities across internal departments, agencies, media partners, and suppliers, ensuring deliverables are on brief, on time, and on budget.
- Manage the day-to-day relationship with social media, digital, and creative agencies — briefing requirements, reviewing output, and ensuring content and campaigns are executed to standard.
- Oversee website content, email marketing, and promotional campaigns end-to-end, working with the relevant agencies/vendors to execute.
- Monitor and report on campaign performance, analyze results, and provide actionable recommendations — with particular attention to lead quality, conversion, and cost-per-lead metrics.
- Manage market research and competitor analysis initiatives, working with research partners or internal data to identify opportunities and industry trends.
- Support and help coordinate product launches, events, activations, sponsorships, and corporate initiatives, managing timelines and external suppliers.
- Review and approve all marketing materials to ensure alignment with brand standards and campaign objectives before they go live.
- Manage the marketing budget and track campaign expenditures across all active initiatives.
- Brief and manage the development of marketing collateral, presentations, and communication materials through agencies or design partners.
- Stay up to date with emerging marketing trends, tools, and best practices, particularly in digital and performance marketing, and bring recommendations back to the business.
Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 3–5 years of experience in a marketing role.
- Demonstrated experience in lead generation marketing — running or supporting campaigns designed to capture, nurture, and convert leads, not just build awareness.
- Strong knowledge of digital marketing, social media, content marketing, email marketing, and campaign management.
- Experience using marketing analytics tools and CRM platforms is preferred.
- Excellent project management, communication, and stakeholder management skills.
- Strong analytical skills with the ability to interpret data and generate insights.
- A proactive, self-starting mindset — comfortable taking initiative and driving things forward independently.
- A genuine interest in cars and the automotive industry — automotive experience is a plus, but passion for the category matters more than the résumé line.
About Us
Al Ghurair Investment is one of the largest diversified family business groups in the Middle East, with operations in seven distinct industry sectors: foods, resources, properties, construction, energy, mobility and ventures.
With a grassroots heritage in the United Arab Emirates spanning more six decades, Al Ghurair Investment is woven into the very fabric of the nation since 1960, as a small trading business, when pearl diving and fishing were still the mainstays of the economy.
Having fostered a proud history of innovation and entrepreneurship, today we continue to build upon our long legacy, founded on a solid commitment to excellence, trust and responsibility, all guided by a single ideal: ‘Enhancing Life.’
Today, the Al Ghurair family name is synonymous with the development of the region, and we build upon our long history of innovation and entrepreneurship through our operations in six distinct sectors including food, resources, properties, construction, energy, mobility and ventures.
Headquartered in Deira, the heart of Dubai, our diversified operations span more than 20+ countries and 7 sectors across the globe, employing approximately 28,000 people.
About The Team
Drawing on over 60 years of automotive expertise, Al Ghurair Mobility is redefining transportation across the UAE by advancing cleaner, smarter, and more connected mobility solutions. From hybrid and CNG-powered taxis to the introduction of EXEED, a high-tech automotive brand known for intelligent design, advanced safety features, and refined performance, our growing portfolio serves both business and consumer needs.