Digital Marketing Executive 02N25

As a Digital Marketing Executive, you will be at the forefront of engaging our online audiences and expanding our brand's digital footprint. You will play a pivotal role in planning and executing digital marketing strategies across various platforms to enhance brand awareness, generate leads, and drive user engagement. Your acute understanding of marketing metrics will be crucial for analyzing campaign performances and optimizing strategies to yield higher ROIs. Being part of our dynamic marketing team, you will collaborate closely with cross-functional departments to ensure the alignment of marketing strategies with business goals. If you have a passion for digital marketing, an innovative spirit, and the drive to produce exceptional results, we invite you to embark on this exciting journey with us.

Responsibilities

• Develop and implement comprehensive digital marketing strategies to achieve business objectives.
• Manage and optimize online advertising campaigns using various digital platforms and tools.
• Collaborate with designers and content creators to produce engaging digital content.
• Monitor and analyze campaign performance metrics to identify areas for improvement.
• Conduct market research to identify new trends and insights to inform strategy development.
• Oversee the company’s social media presence strategy to ensure consistent brand messaging.
• Plan and manage email marketing campaigns to increase customer engagement.
• Utilize SEO best practices to increase organic traffic and improve search engine rankings.
• Stay up-to-date with digital marketing trends and propose new ideas to enhance campaigns.
• Coordinate with the sales department to integrate online marketing efforts with sales objectives.
• Maintain and update the website content to keep information relevant and updated.
• Prepare reports on digital marketing activities and present findings to management.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in digital marketing with a track record of successful campaigns.
• Strong understanding of digital marketing concepts, tools, and best practices.
• Proficiency in using digital marketing analytics tools like Google Analytics.
• Excellent communication skills, both verbal and written, are essential.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Creativity and ability to think outside the box to deliver innovative marketing strategies.