Digital Markering Specialist - Remote

Position Overview

We are seeking a creative, organized, and detail-oriented Digital Marketing Specialist to join our remote marketing team.

This entry-level position focuses on supporting digital marketing campaigns, managing online content, coordinating social media activities, maintaining marketing databases, tracking campaign performance, and assisting with email marketing, search engine optimization (SEO), and digital advertising.

The ideal candidate is enthusiastic about digital marketing, comfortable using online platforms, communicates effectively, and enjoys combining creativity with data-driven tasks.

Previous professional digital marketing experience is not required. Training, mentorship, and ongoing guidance will be provided. Recent graduates, career changers, self-taught marketers, and candidates seeking their first remote marketing opportunity are encouraged to apply.

Key Responsibilities

Digital Marketing Campaign Support

• Assist with planning, coordinating, and implementing digital marketing campaigns.
• Support marketing activities across websites, search engines, email, and social media platforms.
• Maintain campaign calendars, schedules, and tracking documents.
• Prepare and organize campaign materials and digital assets.
• Update campaign information in approved marketing platforms.
• Monitor campaign progress and assigned tasks.
• Coordinate routine campaign requests with team members.
• Follow established marketing guidelines and brand standards.
  
  

Social Media Marketing

• Assist with managing company social media accounts and content schedules.
• Prepare, organize, and schedule approved social media posts.
• Support content publishing across platforms such as Instagram, Facebook, LinkedIn, TikTok, and X.
• Monitor routine comments, messages, and engagement activity when assigned.
• Maintain social media content calendars and posting schedules.
• Track basic engagement metrics and performance data.
• Assist with researching relevant content ideas and industry trends.
• Ensure published content follows company branding and communication guidelines.
  
  

Content Marketing & Website Support

• Assist with preparing and updating website content, blog posts, and promotional materials.
• Review digital content for spelling, formatting, and consistency.
• Upload approved content to website or content-management systems.
• Organize images, graphics, videos, and other marketing assets.
• Support content calendars and publishing schedules.
• Assist with basic keyword research and content optimization.
• Maintain accurate records of published and scheduled content.
• Coordinate content updates with designers, writers, and other team members.
  
  

Search Engine Optimization (SEO)

• Assist with basic keyword research and SEO-related tasks.
• Update page titles, descriptions, headings, and content under supervision.
• Support website content optimization using established SEO guidelines.
• Identify broken links, missing information, or formatting issues.
• Assist with monitoring website traffic and search performance.
• Maintain keyword lists, SEO trackers, and optimization records.
• Learn and apply basic on-page SEO practices.
• Support routine SEO reporting and documentation.
  
  

Email Marketing Support

• Assist with preparing and scheduling approved email marketing campaigns.
• Maintain email contact lists and marketing databases.
• Update subscriber information and communication preferences.
• Support email template formatting and content preparation.
• Review email content for accuracy before scheduling.
• Track basic campaign metrics such as opens, clicks, and engagement.
• Organize campaign results and reporting spreadsheets.
• Follow applicable privacy, consent, and email marketing procedures.
  
  

Digital Advertising Support

• Assist with routine administrative tasks related to digital advertising campaigns.
• Support campaign setup and updates under supervision.
• Organize approved advertising copy, images, and creative assets.
• Maintain advertising schedules, budgets, and tracking documents.
• Monitor basic campaign performance indicators.
• Help prepare advertising performance summaries.
• Coordinate advertising requests with the marketing team.
• Follow established advertising platform and company guidelines.
  
  

Marketing Data & Analytics

• Enter and update marketing information in spreadsheets, CRM systems, and reporting platforms.
• Track campaign performance, website activity, and social media engagement.
• Maintain accurate marketing databases and contact records.
• Assist with preparing routine marketing reports and dashboards.
• Organize data related to leads, conversions, traffic, and engagement.
• Identify missing or inconsistent marketing information.
• Support basic data analysis and performance comparisons.
• Maintain accurate documentation of marketing activities.
  
  

Marketing Administration & Coordination

• Provide administrative support to the digital marketing team.
• Prepare and update spreadsheets, reports, calendars, and trackers.
• Organize digital marketing files and shared resources.
• Track assigned tasks, deadlines, and project updates.
• Assist with email correspondence and internal coordination.
• Route marketing requests and information to appropriate team members.
• Maintain organized campaign documentation and records.
• Support additional marketing activities as assigned.
  
  

Remote Team Collaboration

• Communicate professionally through email, chat, and virtual meetings.
• Collaborate with marketing specialists, designers, content creators, and other departments.
• Participate in virtual meetings, onboarding, training, and coaching.
• Provide regular updates on assigned marketing tasks.
• Request clarification when instructions or campaign requirements are incomplete.
• Apply feedback to improve marketing materials and processes.
• Maintain dependable communication during scheduled working hours.
• Work independently while meeting deadlines and quality standards.
  
  

Required Qualifications

• High school diploma, GED, or equivalent.
• Basic computer and internet proficiency.
• Good written and verbal communication skills.
• Strong attention to detail and organization.
• Basic understanding of social media platforms and online content.
• Interest in digital marketing, advertising, and online business.
• Familiarity with email, spreadsheets, and digital documents.
• Ability to follow instructions and established procedures.
• Basic analytical and problem-solving abilities.
  
  

Preferred Qualifications

Previous professional digital marketing experience is not required. Familiarity with any of the following may be helpful:

• Social media marketing and content scheduling.
• Search engine optimization (SEO).
• Email marketing platforms.
• Google Analytics or similar analytics tools.
• Google Ads or Meta Ads Manager.
• Canva, Figma, or basic graphic design tools.
• WordPress or other content-management systems.
• Microsoft Excel or Google Sheets.
• CRM and marketing automation platforms.
• Basic copywriting and content creation.
• Digital advertising and campaign tracking.
• Marketing reporting and data analysis.
  
  

Relevant experience gained through academic projects, internships, volunteer work, freelance assignments, personal blogs, social media accounts, online courses, or self-directed marketing projects may also be considered.

Skills & Competencies

Successful Candidates Should Demonstrate

• Digital marketing awareness.
• Creativity and content organization.
• Social media communication.
• Basic SEO and content marketing knowledge.
• Written communication and proofreading.
• Marketing data entry and reporting.
• Basic analytical thinking.
• Attention to detail and accuracy.
• Time management and task prioritization.
• Digital platform proficiency.
• Team collaboration and communication.
• Adaptability and willingness to learn.
• Dependability and professionalism.
• Independent remote working abilities.
  
  

What We Offer

Depending on employment status, location, and eligibility, benefits may include:

• Fully remote work environment.
• Competitive entry-level compensation.
• Paid onboarding and digital marketing training.
• Mentorship and ongoing professional guidance.
• Hands-on experience with digital marketing campaigns.
• Opportunities to learn SEO, social media, email marketing, and digital advertising.
• Full-time or part-time opportunities where available.
• Flexible scheduling for qualifying positions.
• Paid time off and company holidays.
• Health, dental, and vision benefits where applicable.
• Professional development and certification opportunities.
• Ongoing coaching and performance feedback.
• Career advancement opportunities.
• Company-provided equipment where applicable.
• Supportive and collaborative remote marketing team.
  
  

Application Process

Interested candidates should submit an updated resume and complete the required application information.

Candidates may include links to relevant portfolios, personal projects, social media campaigns, blogs, or digital marketing coursework. A professional portfolio is helpful but not mandatory.

Qualified applicants may be invited to a virtual interview and a brief skills assessment covering:

• Digital marketing fundamentals.
• Social media and content ideas.
• Written communication and proofreading.
• Basic campaign organization.
• Spreadsheet and marketing data accuracy.
• Creative thinking and attention to detail.
  
  

Selected candidates will receive additional information regarding onboarding, training, work schedules, equipment requirements, and the anticipated start date.

Equal Opportunity Statement

We are committed to providing equal employment opportunities and maintaining a respectful and inclusive workplace.

Qualified applicants will be considered based on their skills, qualifications, and ability to perform the responsibilities of the position without discrimination based on characteristics protected by applicable law.

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