Creative Director Luxury Interiors

Our client, a leading, high-end interiors company, is seeking an experienced Creative Director to take full custodianship of its creative vision, design quality, and aesthetic integrity across all interior design, architectural, and FF&E outputs.

This is a senior executive role, reporting directly to the CEO, created for a creative leader who can balance design excellence with structure, governance, and commercial awareness in a fast-paced, execution-driven luxury environment.

The Role

The Creative Director is the guardian of the brands creative DNA. You will define, institutionalise, and continuously evolve the companys design language while ensuring it is translated into clear standards, guidelines, SOPs, and governance frameworks that enable consistent, first-time-right delivery at scale.

This role goes beyond ideation. It requires a leader who can set direction, enforce standards, make decisions, and hold teams accountable, while maintaining a luxury aesthetic that is innovative, disciplined, and execution-ready.

Key Responsibilities

Creative Vision & Governance

• Define and continuously refine the companys creative philosophy, spatial principles, material hierarchy, detailing standards, colour strategies, and FF&E integration
• Translate creative vision into documented guidelines, standards, and governance frameworks
• Ensure consistent application of creative standards across all projects, with structured review and corrective mechanisms

Quality, Reviews & Accountability

• Lead structured creative reviews and quality retrospectives with clear decision-making authority
• Ensure measurable creative outcomes, including strong first-submission approval rates
• Enforce review discipline, timely feedback, and accountability for creative decisions
• Identify recurring quality or review issues and convert them into system-level improvements

Commercial & Operational Alignment

• Ensure creative decisions align with project timelines, revenue milestones, and commercial commitments
• Partner with Planning and Operations to ensure creative ambition remains buildable, realistic, and commercially viable
• Proactively flag creative risks that may impact cost, schedule, or client confidence

Leadership & Enforcement

• Lead, influence, and enforce creative standards across interior design, FF&E, and technical teams
• Address non-compliance or quality deviations through structured corrective action
• Maintain strong on-site leadership presence during key project phases

Innovation & Brand Development

• Drive practical, execution-ready innovation aligned with brand positioning
• Oversee FF&E library governance, ensuring quality, originality, and commercial viability
• Support external visibility through senior-level creative representation, collaborations, and industry engagement

Who Were Looking For

• 15+ years of experience in interior design, architecture, or design-led consultancies
• Proven experience as a Creative Director / Design Director in luxury residential, hospitality, or mixed-use environments
• Strong ability to translate creativity into systems, standards, and governance
• Excellent aesthetic judgment combined with strong technical and execution understanding
• Confident decision-maker with authority, structure, and clarity
• Comfortable working closely with executive leadership in high-accountability environments

Why This Role

• Executive-level creative authority
• Opportunity to shape and institutionalise creativity within a luxury brand
• High visibility and influence across the business