Campaign Director

At Kyra, we’re leading the future of creator marketing—where data, creativity, technology and AI converge to empower creators and drive business impact for the world’s most ambitious brands. Kyra is a full-service, AI-powered, global influencer marketing agency, helping global enterprise brands like H&M, L’Oreal and Amazon connect authentically with audiences through culturally resonant content. With $15M in Series A funding, our flagship proprietary tech platform, Kyra Platform, facilitates our team to deliver this at scale, driving strategic impact with guaranteed performance.

Successful influencer marketing is built on strong teams, clear ownership, and repeatable execution. As Campaign Director at Kyra, you are responsible for leading the global campaign team and establishing the structure, standards, and culture that enable consistent, high-quality delivery. Your focus is on building the people and systems that allow campaigns to perform reliably at scale. This is a senior leadership role with accountability for team performance, operational excellence, and commercial outcomes.

Core Responsibilities

📚 Team Leadership & Development

• Lead, manage, and develop a global team of Campaign Managers, setting clear expectations around accountability, quality, and pace.
• Foster a high-performance team culture grounded in trust, clarity, and continuous improvement.
• Provide regular coaching, feedback, and development guidance to support progression and retention.
• Oversee resourcing and workload planning to ensure sustainable team capacity across accounts.
  
  

🔍 Campaign Oversight & Quality Standards

• Own the overall quality and consistency of campaign delivery across Kyra’s client portfolio.
• Act as the senior escalation point for complex campaign, client, or creator challenges.
• Ensure all campaigns are delivered on time, within scope, and aligned with agreed objectives and KPIs.
• Strategic account planning & steering
  
  

📝 Operational Structure & Scalability

• Establish and maintain clear processes, templates, and playbooks to support efficient campaign execution.
• Identify operational inefficiencies and implement improvements to workflows and execution models.
• Balance speed with quality, ensuring Kyra’s delivery remains agile without compromising standards.
  
  

📊 Financial & Performance Accountability

• Lead the campaign team to consistently achieve Gross Profit Margin (GPM) targets.
• Support Campaign Managers in accurate budgeting, forecasting, and reconciliation.
• Provide guidance on rate management, cost control, and production efficiency.
• Ownership of team cost management for efficient staffing.
  
  

🤝 Cross-Functional Collaboration

• Partner closely with Sales, Legal, Product, and Creative teams to ensure aligned priorities and seamless delivery.
• Represent Campaign Management at a senior level internally, advocating for operational needs and improvements.
• Contribute insights from campaign execution to inform platform, product, and process development.
  
  

🚀 Creator Strategy & Relationships

• Set strategic direction for creator casting, ensuring alignment with brand values, cultural relevance, and campaign objectives.
• Support the team in building strong, long-term creator relationships and re-engagement strategies.
• Maintain a consistently high standard of creator experience across campaigns.
  
  

What Success Looks Like

Success in this role means building a high-performing team that delivers consistently without constant escalation. Campaigns scale smoothly, margins stay healthy, clients renew and grow, and the same problems don’t keep reappearing. Systems get stronger as the business grows, not more fragile. Senior leaders trust your judgment, your team wants to stay and develop, and the impact of your work shows up clearly in speed, quality, and profitability.

Skills & Experience

• Proven people leader: Experience leading and developing high-performing teams in fast-paced environments.
• Operationally strong: Demonstrated ability to build structure, systems, and scalable processes.
• Campaign expertise: Background overseeing social and creator-led campaigns across multiple markets.
• Commercially minded: Strong understanding of agency economics, margin management, and resource allocation.
• Creator-economy fluent: Deep understanding of social platforms, creator dynamics, and cultural relevance.
• Clear communicator: Confident presenting, negotiating, and aligning stakeholders at all levels.
• High standards, low ego: Focused on outcomes, accountability, and long-term team success.
  
  

💟 Support

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