Business Director - Content

Company Description

Saatchi & Saatchi has grown from a start-up advertising agency in London in 1970 to a global creative communications company with 114 offices in 67 countries and over 6500 employees. Saatchi & Saatchi is part of the Publicis Groupe, the world’s third largest communications group We are a full service, integrated communications network and we work with 6 of the top 10 and over half of the top 50 global advertisers. We’re in the business of getting people to fall in love with our clients’ products and services. We have an unshakeable spirit and unbeatable attitude that Nothing is Impossible, a concept we apply to all our clients and work. We believe in effecting positive change through creativity, always. While we seek out the most brilliant minds to help us on our quest, we’re also passionate about nurturing the best talent from within. Which is why when you join us, your journey can be one of continuous evolution.

Overview

As a senior leader, you will work very closely with the Head of Content to drive collaboration, product innovation, and product leadership for global clients. You will oversee content teams and continuously drive evolution in team, client, and product suite while also being responsible for business growth, talent acquisition, reducing turnover, and enhancing the agencys external reputation.

Key Responsibilities

• Lead and manage the strategy and transformation vertical within the Content Practice including all aspects of business development, project delivery, and team management
• Drive business growth by increasing new client acquisitions, revenue, and profitability, as well as proactively identifying and pursuing organic growth opportunities.
• Conduct client/agency health check audits to assess relationships, servicing, opportunities, etc for your account(s)
• Foster a client-centric decision-making approach enabled by ongoing feedback, established trust, and maintenance of positive reputation.
• Establish and maintain a centralized repository of resources, training materials, and best practices to promote expertise and knowledge sharing within the practice.
• Collaborate closely with agency heads, business leads, other practice leaders, and partners to drive growth.
• Work closely with global Content counterparts for inspiration, product innovation, knowledge transfer, and capacity planning.
• Foster a culture of excellence, collaboration, and innovation within your team, the Content practice and the wider set of Groupe practices.
  
  

• Develop content strategy driving creativity, ideation, and innovation that leads to ownable consumer engagement opportunities for assigned client(s).
• Create strategies that have breadth across all digital & content spaces (social media, website, partnerships, creators & influencers, production), but also depth in terms of details.
• Respond to the business, marketing, brand, and communications goals with content-based solutions rooted in strategy and aligned with data and insights
• Serve as the escalation point of contact for across all phases of content development
• Perform consistently against all published KPIs and scorecard objectives
• Create content solutions that set new content standards and beocme award-winning work
• Collaborate closely with vertical leads within the Content Practice and beyond to create & most importantly, implement effective content strategies
• Have a solid understanding of Publicis Groupe products and services to successfully navigate them and utilize them in our clients’ businesses.
• Drive business growth and vertical growth internally with practices, agency brands
• Lead all financial, legal, contractual and high-level matters for your account(s) and ensure understanding within your team on the reasons.
• Build effective leadership circles within your team who can own and spearhead various responsibilities
  
  

• Utilize all available platforms and tools to drive process efficiency, enhance ways of working, and digitise our operating models.
• Finance savvy and ability to take the right decisions to impact your account, product and/or vertical.
• Develop winning pricing models and strategies to drive financial stability and positive profitability for your assigned account(s)/product(s)/vertical.
• Lead on all talent requirements: talent upskilling plans, career development, performance appraisals, hiring process, and team restructuring.
• Lead on all revenue forecasts and identify new revenue prospects across brands.
• Conduct in-depth analysis of business operations to identify areas for improvement, opportunities to increase revenue and cost savings.
• Provide guidance and recommendations on financial management and business strategy.
• Increase influence with key stakeholders in Publicis Groupe to nurture strategic relationships.
• Strong business sense and ability to understand client objectives and goals
• Experience in managing and leading teams, with a focus on optimizing team productivity and efficiency
• Ability to identify potential areas for improvement and implement effective solutions
• Be comfortable discussing financial, operational, talent and product related conversations with leadership at Publicis Groupe, clients and partners.
• Keep up-to-date with industry trends, emerging technologies, and best practices in business strategy and operational efficiency.
• Develop and maintain strong relationships with clients to ensure ongoing success.
• Strong organisational and time-management skills
• Excellent budget management skills and ability to develop and manage project budgets
  
  

• Conduct in-depth research and analysis of market trends, consumer behavior, emerging technologies and platform insights to identify content opportunities.
• Proven ability to think creatively and develop innovative solutions to problems
• Strong analytical skills and ability to use data to inform decisions
• Excellent communication skills, with the ability to articulate ideas clearly and effectively
• Strong presentation skills and ability to present ideas and strategies to clients and internal teams
• Comfortable in turning complex information into simple solutions
• Ability to work collaboratively and manage relationships with both clients and internal team members
  
  

• Bachelors degree in a related field, such as marketing, advertising, communications, or business administration. A masters is a plus.
• At least 12 years of experience in a related role, with a focus on managing client relationships and leading teams
• Proven track record of success in developing and implementing effective digital, content and social media strategies for clients
• A strong track record of meeting or beating revenue goals.
• Experience in working in a fast-paced agency environment. When we say fast, we mean it.
• Strong project management skills, with the ability to manage multiple projects simultaneously
• Thorough understanding of all aspects of selling, designing, performing and delivering large complex projects.
• Ability to communicate across all levels of clients (from junior to C-level) and all levels of the agency.
• Deep level of understanding of the content landscape and its role in driving business
• Strong leadership abilities and the ability to teach and mentor direct reports
• Excellent problem-solving skills.
• Proven ability to build close client and inter-agency relationships.
• Strategic thinker - able to challenge the client’s brief to provide the right solution
• Ability to work under pressure and tight timelines.
• High attention to details with ease in using large data coming from content projects
• Microsoft Powerpoint, and Excel advanced proficiency. You should be able to deliver killer slides and control spaceships with Excel.