Business Development & Marketing Executive 24D25

The Business Development & Marketing Executive is an integral position within our organization, bridging the gap between brand strategy and business growth. This role is particularly exciting, offering a unique opportunity to work with cross-functional teams, leveraging industry insights to grow our market presence. The ideal candidate will be skilled in identifying new business opportunities, building relationships with stakeholders, and developing marketing strategies that align with our company’s goals. They will play a vital role in expanding our client base, enhancing brand awareness, and ultimately driving revenue growth. Their expertise in both business development and marketing will ensure that our company stays ahead of the competition in this ever-evolving market landscape.

Responsibilities

• Develop and implement strategic marketing plans to meet business objectives.
• Identify and pursue new business opportunities in domestic and international markets.
• Build and maintain strong relationships with existing and potential clients.
• Collaborate with cross-functional teams to develop marketing strategies and promotional activities.
• Analyze market trends and competitor activities to identify areas for business growth.
• Prepare and deliver presentations to prospective clients to win new deals.
• Monitor and report on the effectiveness of marketing strategies and campaigns.
• Coordinate with digital marketing teams to enhance online presence and engagement.
• Manage budgets for marketing campaigns and ensure cost-effectiveness.
• Attend industry events and conferences to promote the company and refine industry knowledge.
• Oversee the creation of marketing materials, including brochures and online content.
• Support the sales team by providing insights from marketing analytics and research.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Proven experience in business development and marketing roles, preferably in a similar industry.
• Exceptional communication, negotiation, and interpersonal skills to influence stakeholders.
• Strong analytical skills to assess market trends and competitors effectively.
• Ability to develop and implement successful marketing strategies that drive business growth.
• Proficiency in digital marketing tools and platforms, including social media management.
• Experience in managing and optimizing marketing budgets to ensure a strong return on investment.