Brand Designer Identity

Who we are

About Stripe

Stripe is a financial infrastructure platform for businesses. Millions of companies - from the world’s largest enterprises to the most ambitious startups - use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Our mission is to increase the GDP of the internet, and we have a staggering amount of work ahead. That means you have an unprecedented opportunity to put the global economy within everyones reach while doing the most important work of your career.

About The Team

The Stripe Brand Studio is a multi-disciplinary team that accelerates the awareness and trajectory of our brand. We craft the creative vision and strategy for different types of projects and audiences, and amplify them across various mediums, channels, objects to environments, and digital and physical experiences.

The Stripe brand identity team is responsible for defining and evolving Stripe’s visual identity, and bringing the Stripe brand to life in new and impactful ways across surfaces. Our goal is to enable the creation of a coherent, high quality brand experience across the user journey, building recognition and trust in Stripe at every turn. We collaborate with other design systems teams to translate our brand for Stripe.com and Dashboard, and partner with teams across the company on high impact user-facing projects to create work that feels authentic to Stripe at scale.

What you’ll do

Following our 2025 brand refresh, Stripe’s visual identity is evolving to meet the scale of our global ambitions. To maintain our high bar for craft and beauty while moving at the speed of our product suite, we are looking for a Brand Designer to lead our Self-Serve Design ecosystem.

In this role, you will be the bridge between our core brand identity and its execution across the company. You won’t just be building templates; you’ll be building a scalable design language that empowers every Stripe to communicate with excellence. This is a high-impact, high-ownership position where you will help define the roadmap for how our brand scales, ensuring that even the most decentralized assets feel cohesive, intentional, and bold.

Responsibilities

• Elevate a flexible, world-class brand system that exemplifies Stripe’s commitment to craft and beauty across all surfaces
• Architect and evolve a library of assets and templates that empower cross-functional partners to ship brand-aligned work independently
• Partner directly with the systems team to seamlessly translate foundational brand updates into the broader ecosystem
• Define the self-serve roadmap and strategy for how non-design teams interact with the brand, prioritizing high-leverage tools and frameworks
• Act as the creative lead for external vendors and internal producers to ensure all artifacts meet our rigorous quality standards
• Audit and iterate on asset libraries to identify gaps and build innovative, scalable design solutions
• Stay curious and experimental as an adamant maker, obsessed with tinkering and iterating to create beautiful things
• Shape a strategic vision that pushes brand boundaries and builds internal awareness of design’s impact at Stripe
  
  
  

Who you are

Were looking for someone who meets the minimum requirements to be considered for the role. If you meet these requirements, you are encouraged to apply. The preferred qualifications are a bonus, not a requirement.

Minimum Requirements

• 6+ years of relevant design and art direction experience for technical and product-driven companies
• Strong track record independently delivering work as well as influencing th work of other designers, contractors, and agencies
• Strong track record of cross-functional collaboration across teams and disciplines
• A strong strategic acumen for building leading brands in a fast paced, global facing environment
• Proficient in Figma, Adobe Creative Cloud, and Google Slides
• Exceptional craft
  
  
  

Preferred Qualifications

• Are genuinely curious, ambitious and creative with a refreshing sense of design, impeccable typography skills, digitally savvy and deep appreciation for creative process, technology and design engineering
• Are persuasive and humble in explaining your work, process, and decisions and experienced at facilitating stakeholders to advance the project as well as design quality
• Have excellent organization and presentation skills, and excel in written and verbal communication
• Love working with other designers to help them learn and grow—and invite them to help you learn and grow
  
  
  

In-office expectations

Office-assigned Stripes in most of our locations are currently expected to spend at least 50% of the time in a given month in their local office or with users. This expectation may vary depending on role, team and location. For example, Stripes in Stripe Delivery Center roles in Mexico City, Mexico, Bengaluru, India, and Dublin, Ireland work 100% from the office. Also, some teams have greater in-office attendance requirements, to appropriately support our users and workflows, which the hiring manager will discuss. This approach helps strike a balance between bringing people together for in-person collaboration and learning from each other, while supporting flexibility when possible.

Pay and benefits

The annual salary range for this role in the primary location is CA$163,900 - CA$245,900. This range may change if you are hired in another location. For sales roles, the range provided is the role’s On Target Earnings (“OTE”) range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. This salary range may be inclusive of several career levels at Stripe and will be narrowed during the interview process based on a number of factors, including the candidate’s experience, qualifications, and specific location. Applicants interested in this role and who are not located in the primary location may request the annual salary range for their location during the interview process.

Specific benefits and details about what compensation is included in the salary range listed above will vary depending on the applicant’s location and can be discussed in more detail during the interview process. Benefits/additional compensation for this role may include: equity, company bonus or sales commissions/bonuses; retirement plans; health benefits; and wellness stipends.

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