Founded in 1775 in Paris by Abraham-Louis Breguet, Breguet is one of the oldest surviving watchmaking houses and pioneer of numerous inventions such as the tourbillon, the first automatic watch and the first wristwatch. Breguet initiated the neo-classical style in watchmaking with the introduction of guillochage and the renowned Breguet hands. His creation of a refined and legible design became the trademark of Breguet and has inspired the aesthetic and trends of many timepieces since.
This innovative spirit captivated numerous personalities from the world elites. Napoléon Bonaparte, Marie Antoinette, King George III, Sir Winston Churchill and Rossini are some of the notable Breguet clients.
Job Description
The Boutique & Concession Manager motivates, coaches, and leads by example to ensure the consistently high level of client experience worthy of a Breguet timepiece. Working closely with the Brand Manager, the Head of Retail and HQ support functions, the Boutique & Concession Manager leads the teams across both locations to provide exceptional experiences for all clients – building long-term relationships and achieving sales targets.
Team Leadership
Lead, motivate and manage both sales teams, ensuring they are trained in product knowledge, customer service, and brand values
Conduct regular team meetings, providing performance feedback, and fostering a positive team environment
Define clear targets and responsibilities for each team member
Evaluate and support the development of the team through ongoing training in luxury retail, clientele, and selling techniques
Anticipate turnover and take the lead in recruitment of new staff
Manage team rosters, vacations and overtime
Sales and Business Development
Ensure excellent client experience in boutique & concession and timely, pertinent follow-up of both prospective clients and existing clients in order to achieve sales targets
Propose, execute, and generate ROI on local activation events in line with the Brand Universe, either independently or with appropriate local partners
Together with Brand Manager, HQ Retail and CRM teams, develop effective strategies to ensure the development of genuine client relationships resulting in increased business opportunities
Customer Experience
Deliver a world-class customer service experience by adhering to the highest standards of service
Offer bespoke consultations to clients, educating them on the craftsmanship, heritage, and technical features of timepieces
Ensure an exceptional and personalized shopping journey for each client, understanding their unique preferences and needs
Boutique Operations & Administration
Guarantee the proper maintenance of the boutique & concession: cleanliness, proper visual displays and respect of VM guidelines
Ensure compliance with company policies, procedures, and safety standards
Make sure that all operating, H&S and security guidelines are understood and respected
Assure the security and proper maintenance of stock timepieces
Coordinate with suppliers, Logistics Department and HQ teams regarding product deliveries, restocks, and special collections
Oversee cash handling, reporting, and administrative tasks, ensuring accuracy in records and operations
Track sales performance, inventory turnover, and customer feedback to assess the boutique & concession performances
Report on KPIs, sales trends, and customer insights to Brand Manager
Analyse and adjust strategies based on market conditions and client preferences
Brand Representation
Be the face of the brand, upholding the values, image, and reputation of the Breguet brand at all times
Represent the brand in local events, VIP client events, and high-profile promotions
Develop relationships with high-net-worth individuals (HNWIs), watch enthusiasts, and collectors to build a loyal client base
Profile
Experience
Previous team management experience in luxury retail, preferably within the watchmaking, jewellery, or high-end fashion industries
Experience in leading successful team and driving sales in a competitive, high-end environment
Strong background in customer relationship management and clientele
Experience in a dual site management role would benefit, though not compulsory
Skills
Collaborative approach with the ability to foster teamwork and a "can do" attitude
Entrepreneurial spirit to develop business and build long-lasting client relationships
Excellent communication, interpersonal, and presentation skills
Leadership and team management capabilities
Deep knowledge of the luxury watchmaking industry, including product features, craftsmanship, and watchmaking history
Strong interest in the universes of Fine Watchmaking and Arts de Vivre
Ability to foster relationships with VIP clients and build a strong customer base
Attributes
Passionate about luxury timepieces and the craftsmanship behind them
Proactive, detail-oriented, and results-driven
High level of professionalism and discretion when dealing with high-profile clients
Intellectual curiosity and a passion for learning
Comfortable using Excel, Word, SAP
Job Location: New Bond Street 10, W1S 3SP London, United Kingdom (London)
Company Address: The Swatch Group (UK) Limited Building 1000 2nd Floor East Wing The Royals Business Park Dockside Road GB-London E16 2QU United Kingdom
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