Associate Partner Enablement Spec

Overview

AMD develops high-performance computing and visualization products to solve some of the world’s toughest and most interesting challenges. As we expand across EMEA, our Channel partners—resellers, distributors, and OEMs—play a vital role in extending market access and advocating for the AMD brand.

To support this growth, we are seeking a motivated and collaborative Channel Sales Representative (CSR) to help manage and grow our Channel partner ecosystem. This entry-level role is ideal for someone early in their career who is eager to learn, contribute, and grow within a fast-paced, partner-centric environment.

You will work closely with senior Channel Managers and Distributor Leads, receiving guidance and mentorship while supporting both 1:1 and 1:many partner engagement activities. You’ll help drive partner activation, enablement, and performance through structured outreach, data insights, and collaboration with cross-functional teams.

Key Responsibilities

Partner Engagement & Support

• Assist in managing a portfolio of Channel partners, supporting both direct (1:1) and scalable (1:many) engagement strategies.
• Coordinate regular communication touchpoints such as calls, webinars, and newsletters under the guidance of senior team members.
• Promote adoption of AMD Partner Network (APN) and help partners navigate tools and resources available on the portal.
  
  
  

• Support onboarding and enablement activities for new and existing partners.
• Help partners understand AMD’s product portfolio and value proposition.
• Assist in launching sales campaigns and seasonal incentive programs, working closely with Channel Marketing.
  
  
  

• Collaborate with partners to identify sales opportunities and support pipeline development.
• Participate in joint demand generation activities and follow up on leads.
• Learn and apply best practices in sales motions and partner engagement.
  
  
  

• Help collect and analyze partner data to monitor engagement and performance.
• Prepare basic reports and dashboards to share insights with internal teams.
• Work with senior managers to identify trends and areas for improvement.
  
  
  

• Work alongside Channel Marketing, Sales Operations, and Partner Programs teams to ensure consistent messaging and support.
• Collaborate with Distributor Managers aligned to large OEMs, supporting GTM execution and partner coordination under their direction.
• Share partner feedback and observations to help refine strategies and improve partner experience.
  
  
  

• Bachelor’s degree in Business, Marketing, or a related field (or equivalent experience).
• 1-3 years of experience in sales, partner support, or customer engagement—ideally in a B2B or tech environment.
• Strong communication and interpersonal skills.
• Willingness to learn and grow in a fast-paced, collaborative environment.
• Basic understanding of CRM systems and data tools is a plus.
• Proactive mindset with good organizational skills and attention to detail.
• Fluent Arabic language skills (spoken and written) are required
  
  
  

• Building strong relationships with partners and internal teams.
• Supporting scalable and repeatable partner engagement processes.
• Contributing to partner-driven revenue and activation.
• Gaining exposure to strategic channel management and GTM execution.
• Developing skills and experience to grow into more senior roles within AMD’s Channel or Sales organization.