Associate Director Oncology Marketing leads his/her therapeutic area / large product category with high level of complexity across Gulf markets & lead multiple indications & new product launches) building brand strategy and driving its implementation with cross-functional team (digital marketing, sales, access, regional marketing team, country leadership teams, medical, regulatory, supply chain, etc.). Compiles and evaluates research on the markets product requirements. Leads budgeting and forecasting for the portfolio, controls execution of marketing budget. Manages portfolio life cycle.
Key Responsibilities Include
Collect customer insights and run market analysis for a clear understanding of the market landscape, customers and competitors. Analyzes local market trends and identifies opportunities for the portfolio.
Lead cross functional teams for the respective portfolio
Lead a small team of Brand Customer Managers / Junior Brand Customer Managers dedicated to the portfolio, coaches and mentors Brand & Customer Managers to support their onboarding and professional growth
Develop and execute brand strategy based on inputs from key stakeholders as well as market insights, align with Company / Cluster strategic priorities.
Adapt and align the regional brand plan to local needs. Communicate with regional / global marketing teams and cascade relevant information / actions at the country / cluster level.
Create tactical plans and customer solutions (including digital marketing) based on agreed strategy .
Inspire sales force to be fully engaged towards brand strategy and customer solutions implementation, provides relevant support, training and guidance. Conduct regular joint field visits.
Work with Scientific Leaders and other stakeholders in close collaboration with Medical Affairs (e.g. advisory boards/congresses.
Deliver and monitor forecasting for all financial cycles of the company aiming at high accuracy levels. Monitor sales performance and track expenses according to budget.
Deliver brand communication assets and key solutions towards all critical customers and stakeholders through omni-channel solutions.
Analyze market and performance data, customers feedback and make necessary adjustments to strategy and tactical plans.
Support access to our products in the market by developing solutions in close collaboration with Market Access, Policy, KASs or any other relevant teams.
Develop and plan resource allocation effectively to address changing market dynamic and out-maneuver competitions.
Identify opportunities to optimize brand growth and profitability, ensures allocating expenses & budget appropriately.
Drives transformational initiatives, large cross-functional projects.
People management attract, onboard, develop and ensure successful performance of employees in the team.
Requirements
The applicant must hold a BS/BA degree (medical/pharmaceutical)
Five years of experience in multinational pharmaceutical industry is a must
Oncology experience is a strong preference
Marketing Experience is a plus
Companion Diagnostics Experience is a plus
GCC and Gulf Market Experience is strongly preferred
Fluent spoken & written English is a must
Excellent written and verbal communications skills. Understands and effectively communicates with internal cross functional team as well as external customers
Strong understanding of the business and regulatory environment in which company competes and communicates
Demonstrates initiative, strategic thinking and creative problem-solving skills
Ability to work under stringent time lines and due dates in the most effective and efficient manner.
Must have a demonstrated ability to brand, promote and market products and concepts
Demonstrated effective organizational and communication skills are required
Analytical Skills with strong business acumen
Marketing Analysis & Communication
Strategic Thinking
Creative, Innovative and has the ability to motivate others
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
A job posting is effective until 11 59 59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Veterinary Services Biotechnology Research And Pharmaceutical Manufacturing
What We Offer
About the Company
We are inspired by the difference we can make in the lives of people around the world through innovative medicines, vaccines, and consumer health products we discover and produce.
We focus our research on conditions that affect millions of people around the world - diseases like Alzheimer's, diabetes and cancer - while building strengths in new areas like biologic's.
While we work to develop innovative therapies, we also work hard to make sure they're affordable. That's why we offer assistance and discount programs to help make our medicines accessible to those who need them.
At today's MSD, we're applying our global reach and strength in scientific research to do more of what we're passionate about working to ensure a healthier future for all - one person at a time.
In case you need any update or you have an inquiry or need to report an adverse reaction, you can contact:
For Dubai:
tel: +971 442 69 100
Fax: +971 442 69 204
E-mail: dpoc.gulf@msd.com
For Saudi Arabia:
Tel: +966 11 2506700
Fax: +966 11 2506870
E-mail: DPOC.SAUDI@MSD.COM
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