Assistant Store Experience Manager

Job Purpose

Supporting the Store Experience Manager in achieving operational excellence, driving sales, and ensuring seamless customer experience. Acting as store in charge when the Store Manager is absent and leading day-to-day operations including people management, floor supervision, clienteling initiatives and smooth operations flow.

Strategic Roles And Responsibilities

• Partnering with the Store Experience Manager to execute the store’s commercial strategy, ensuring alignment with overall brand objectives, seasonal priorities, and company KPIs.
• Cascading brand initiatives and business goals into clear action plans for the team, ensuring operational and service excellence.
• Tracking daily, weekly, and monthly KPIs (sales, ATV, UPT, conversion rates, CRM metrics, etc.), identifying opportunities, and proposing corrective actions to maximize performance.
• Contributing to business reports by providing detailed analysis and insights on sales trends, product performance, customer feedback, and team productivity to inform decision-making.
  
  

• Ensuring smooth daily floor operations, with proactive monitoring of customer flow, staff coverage, and immediate resolution of issues at all touchpoints.
• Overseeing back-of-house operations, including stockroom organization, replenishment processes, inventory accuracy, and timely execution of click & collect orders.
• Championing clienteling initiatives to strengthen customer relationships, increase loyalty, and maximize repeat purchases through effective use of CRM tools and personalized services.
• Guaranteeing full adherence to company SOPs, health & safety regulations, and visual merchandising standards to safeguard brand image and store efficiency.
• Assisting in preparing team schedules, managing payroll inputs, and allocating shifts based on business needs, footfall trends, and employee availability.
  
  

• Supervising and mentoring supervisors and sales consultants, fostering a high-performance culture that prioritizes customer service and sales excellence.
• Supporting the induction and continuous development of team members, ensuring they are fully equipped with brand knowledge, product expertise, and selling skills.
• Conducting monthly performance reviews and feedback sessions, analyzing individual KPIs and identifying opportunities for growth and improvement.
• Inspiring and motivating the team to consistently achieve and exceed sales targets while upholding service excellence and brand values.
• Actively identifying and nurturing high-potential employees, preparing them for future leadership roles within the business.
  
  

• Demonstrating strong ability to inspire, lead, and develop teams, with proven success in motivating employees to deliver results.
• Communicating effectively, both verbally and in writing, while engaging customers, influencing team members, and liaising with senior management.
• Showing deep understanding of luxury customer expectations and driving a service-first culture.
• Proactively identifying operational or customer issues and providing timely, practical solutions.
• Interpreting KPIs, sales reports, and market trends, and translating insights into actionable business improvements.
• Applying knowledge of store operations, stock management processes, and compliance requirements.
• Utilizing POS systems, CRM tools, scheduling systems, and MS Office suite (Excel, PowerPoint, Word).
• Demonstrating strong organizational skills by prioritizing competing demands and meeting deadlines.
• Communicating fluently in English, with additional languages (Arabic, Mandarin, Russian, or French) being an advantage for luxury clientele.