Assistant Marketing Manager 16J25

The Assistant Marketing Manager plays a critical role in supporting the marketing team to strategize, plan, and execute marketing initiatives that drive brand awareness and increase consumer engagement. This position requires a dynamic individual with strong analytical skills and the ability to manage multiple projects simultaneously. Working closely with the Marketing Manager, this role involves coordinating marketing campaigns, analysing market trends, and providing insights that help optimize marketing strategies. The ideal candidate will have a strong background in marketing, excellent communication skills, and a passion for brand storytelling. This is an excellent opportunity for someone looking to grow their career in a fast-paced and results-oriented environment.

Responsibilities

• Coordinate with the marketing team to develop and implement marketing strategies.
• Analyze market trends and consumer behavior to inform marketing campaigns.
• Assist in the creation of marketing materials and content for various platforms.
• Manage marketing projects from inception to completion to ensure timely execution.
• Monitor and report on the effectiveness of marketing campaigns and initiatives.
• Support the marketing manager in organizing trade shows, exhibitions, and events.
• Maintain and update databases of customer, industry, and competitor information.
• Collaborate with cross-functional teams to ensure cohesive marketing communications.
• Develop and maintain strong relationships with vendors and industry partners.
• Ensure all marketing efforts align with the company's branding guidelines.
• Provide administrative support and manage marketing budgets and invoicing.
• Stay informed of industry trends and innovations to keep the company competitive.

Requirements

• Bachelor’s degree in Marketing, Business Administration, or related field required.
• Minimum of 2-3 years of experience in marketing or a related area.
• Strong project management skills with ability to multitask effectively.
• Excellent written and verbal communication skills with attention to detail.
• Experience with digital marketing tools and platforms highly preferred.
• Ability to analyze data and provide actionable insights and recommendations.
• Proven track record of successfully supporting marketing campaigns and events.