As an Area Retail Manager, you will be responsible for managing assigned accounts in and all sales related activities within the assigned region. You will be accountable for evolving and executing business strategies to deliver or exceed the business objectives while growing market share and profit.
Job Responsibilities
Business Development
Develop a business plan and sales strategy for your accounts that ensures the achievement of company sales goals and profitability
Develop and implement strategies to improve both sell in and sell out
Ensure that all accounts meet inventory and assortment
Conduct studies per POS and analysis necessary to anticipate market developments
Constantly look for new opportunities: accounts opening, space improvement in POS
Recommend distribution changes based on results, image and compliance with brand requirements (decision to open or close doors)
Watch competition and market trends. Be aware of and communicate competitive promotional activities
Visit key account clients on regular basis, with traveling accounting for 40% to 50% of your time spent on the field, and 50% to 60% spent in the office
Negotiation
Negotiate solutions for inventory regularity and monitor targets by client
Negotiate spaces and ensure compliance of our locations, review plans designed by the Architecture department and ensure good communication with the local architect
Negotiate advertising, promotion investments and margins
Finance Management
Full responsibility on the P&L for your accounts
Establishes sales and investments budgets and Re-forecast per account in line with company guidelines
Monitor the sell in and sell out activity and investment for each client (sales, investments, EBIT) and ensure the achievements of sales objectives and budgets
Coordinate and consolidate financial reporting and review regularly budget according to the schedule of Finance
Work closely with controllers to monitor commitments, provisions, and update numbers in the system
Marketing
Negotiate and implement the International Travel Retail marketing plan for your markets according to guidelines and strategy
Check the profitability of the marketing actions implemented
Forecast collateral needs for each account for instore promotions and coordinate timely delivery
Forecast novelties based on historical product sales and MOP guidelines
Verify product mix and replenishment
Establish the commercial agreements resulting from negotiations (contract amendment, renewal of contract)
Establish contracts for hiring and renewal of sales agents’ services
People Management
Build an engaged and strong team of Beauty Consultants
Conduct monthly meetings with the team to review target and incentive
Source, hire, develop and retain talents
Profile
Minimum of 5 years of relevant experience A curious, creative, dynamic, and proactive personality, who’s autonomous and able to multitask while respecting deadlines You will have expertise in Retail, sales techniques and business development Comfortable with all aspects of merchandising; including cleanness, stock rotation and inventory Strong communication and negotiation skills Solid understanding of business commercials, business acumen mindset, and P&L exposure Strong in leadership and in people management with experience in building effective teams Service-oriented: ability to see every detail and always think about improvements Must be fluent in English. Arabic & French is a plus
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